PLC 17th among “Top 20 Most Valuable Brands” of SL
People’s Leasing & Finance PLC (PLC) has scaled up from 21st to 17th
among the Top 20 Most Valuable Brands. The rating was revealed as an
outcome of the research study in the 5th annual brand valuation edition
released by Brand Finance. PLC brand was rated AA- and valued at Rs.
4,265 million compared to Rs. 3,015 million in the previous year under
the Financial Services (Leasing) sector.
The PLC brand is the top brand with AA- rating in the non banking
financial services sector while the second slot in the banking segment
has been taken by the parent, People’s Bank with a brand value of Rs. 19
billion.
Also it is important to note the steady increase in rating in just
four years from 2009 to 2013. The Brands Annual 2013 is published by
Media Services (Private) Limited and lists and profiles Sri Lanka’s
leading brands. Brands Annual is arguably the most comprehensive
analysis of brands in this country – the rankings and analyses are
compiled by Brand Finance Lanka.
Founded in 1995, People's Leasing & Finance PLC (PLC) is Sri Lanka's
unshakable leader in the leasing sector. In the past 16 years, People's
Leasing has built an extraordinary tradition of excellence in all
spheres of leasing and is now the established market leader. PLC’s
customers range from individuals to SMEs to blue chip companies in every
corner of the island. The company has contributed immensely to the
country's economic growth and the quality of life of millions of Sri
Lankans. The People's Leasing Group has diversified to include five
subsidiaries, united under the PLC brand. Customers can now obtain
Insurance, Finance, Microfinance and Fleet Management services under one
roof.
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