Ceylinco Life to recruit 1,700 employees

“It may seem unusual to recruit on such a scale in the midst of a global economic downturn,” said Ceylinco Life’s Deputy Chief Executive Director T. Ranasinghe.

“But we are confident that improved access to the north and east, and our own plans will contribute to an expansion of the market for life insurance.”

Figures published by the Insurance Board of Sri Lanka (IBSL) the sector’s regulatory authority, show that Ceylinco Life was the only life insurer to substantially increase its market share in 2008, and that the company ended the year with a market share of 34.9 percent. The new recruitment campaign endorsed by Ceylinco Life Brand Ambassador and spin bowling legend Muttiah Muralitharan, builds on a similar campaign conducted last year, as a result of which Ceylinco Life recruited more than 1,500 sales consultants and agency supervisors.

“We believe,” Ranasinghe said, “that there is even more potential to generate employment in the life insurance field.”