"Do Marketers have a free hand?"
Do Marketers have a free hand?" is a forum for marketing
professionals and senior managers, organised by The Chartered Institute
of Marketing Sri Lanka Region, under the CIM Talking Point Series. The
programme is sponsored exclusively by HSBC and will be held today at
Palm Lounge, Galle Face Hotel, from 6.00 pm to 8.30 pm. The keynote
speaker at the programme will be Dr. Wickrema Weerasooriya.
The keynote speaker, Dr. Weerasooria is an Attorney-at-Law and a
graduate from the Ceylon Law College. Apart from practising as a lawyer
in the civil and commercial areas, he lectured at several Sri Lankan
Universities and Higher Educational Institutions such as Sri Lanka Law
College, Institute of Chartered Accountants, Institute of Bankers to
name a few. He obtained his PhD in Banking and Commercial Law from the
London School of Economics (England) and was an Associate Professor of
Law at Monash University, Australia.
Dr Weerasooria has written over 15 publications on Banking and Credit
and is currently completing his latest book on Insurance Law. He also
continues his academic work and teaches Business Law at the Postgraduate
Institute of Management (PIM).
The Chartered Institute of Marketing Sri Lanka Region organises the
CIM Talking Point series as a part of the Continuous Professional
Development (CPD) programmes with the aim of aiding its members to
achieve greater standards in their professional careers, enlightening
and empowering them to drive change in today's business landscape.
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