SME sector hotels to be promoted at int'l trade fairs
In a bid to promote the Small and Medium Hotels Rs. 100 million has
been allocated for special promotions by Sri Lanka Tourism.
This would be provided for the SME sector to participate at
International Trade Fairs. Under this program over 90 per cent subsidy
will be given on stand cost and registration of the participants will be
organised by the Promotions Bureau.
In addition the Sri Lanka Tourism has organised series of events to
promote the SME hotel sector specially targeting the Kataragama Pageant
in August and Hikkaduwa Beach Carnival.
SLTPB will be working with a research agency to carry out an airport
exit survey at the BIA over a number of months in September. Linked to
this process would be a compelling promotional campaign where the
visitors would be issued with discount coupon booklets which attractive
discounts including those for the SME sector hotels.
These would ideally be sent by the visitors to their friends abroad.
Booking Engine dedicated to the SME sector is also on the cards.
A mega promotional campaign will be done via print and digital media,
communicating special discounts at SME Sector hotels, and themes
targeted at families, couples, groups and even corporate events.
Promoting Ramayana Trail has been on the cards and travel agents in
India will be accredited by Sri Lanka Tourism to promote Ramayana.
Promoting Buddhist Traffic is another promotion for the SME Sector,
said Vice President Tourist Hotels Association Srilal Mithrapala.
Hotel Sigiriya won First Place in the category of Green Award for
value hotels in the International Restaurant and Hotel Award (IRHA) USA.
This is the first time a Sri Lankan Hotel has won a Green Award in the
An elephant at the hotel pool overlooking Sigiriya rock
This is indeed a very prestigious achievement for Serendib Leisure
Hotels, given the fact that many hotels from all over the world competed
for this award under multiple categories, including Best Design Hotel,
Best Family Friendly Hotel, Best New Hotel etc.
Hotel Sigiriya has been in the forefront of energy and environment
conservation activities for several years now, and it is only fitting
that the hard work, motivation and perseverance has now paid off with
this recognition the hotel has received.
The hotel has implemented several energy conservation and renewable
energy projects, such as Solar Water Heaters, Biological Sewage
Treatment Plan, Composting of garbage, replacing of diesel fired boiler
with a Bio mass Gasifire etc.
The success factors of all these initiatives had been the dedication
and perseverance of the staff, proper documentation and record keeping,
which has enabled the hotel to carefully track the results over the
It is estimated that due to these energy conversation initiatives,
the hotel is saving approximately 10% on expenses annually. Hotel
Sigiriya is also the first hotel in Sri Lanka to have calculated its
carbon foot print which also has been successfully reduced from 240. 2
MT in 2006/07 to 166.8 MT in 2007/08.
CEO Serendib Leisure Srilal Miththapala, said that most of these
initiatives were begun primary to reduce energy costs, but as the
projects developed, we found that there were greater benefits accruing
not only directly but indirectly. This has become a useful marketing
tool now, where discerning travelers are beginning to choose hotels,
which are more environmentally conscious.
He added that he was happy of the very dedicated and motivated hotel
operations team, who genuinely believed in what they did and
relentlessly pursued with their initiatives, in spite of many obstacles,
therefore, this award is a truly fitting reward.
Delightful flavours from Bay Leaf in June
Colombo's Italian restaurant, "The Bay Leaf", brings to gourmet
palates the gastronomic adventure of a tempting fresh salmon promotion
in June. The signature dishes to be launched on Sunday June 15 evoke the
delightful flavours and aromas of the Mediterranean coast and re-define
salmon as an all-round dining experience.
Meanwhile the Bay Leaf continues with its traditional Pizza of the
Month. Taking top billing in June is "Pizza Meat Treat" - with its
generous helpings of Pepperoni, Chorizo, Beef, Ham and Fresh Tomato.
With the highlight of the month being Father's Day, the Bay Leaf has
also conjured up a range of gourmet dishes for all the special Dads in
Now a regular feature in Colombo's shopping list are the baskets of
fresh produce from Nuwara Eliya's vegetable gardens an attraction at the
Bay Leaf over the weekends. Available as hampers and also in baskets,
fresh vegetables can even be purchased by weight without the option of a