Chaminda Gamage Director, Masters Advertising
Chaminda Gamage has long been associated with Masters Advertising and
also responsible for some of its most influential campaigns. His most
recent campaign for Sudantha Toothpaste, has helped make the brand a
household name in a highly competitive category.
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Chaminda
Gamage |
"Chaminda's campaign titled 'Sathya Katha' had played a big role in
bringing the brand to its current market position," said Dr. Nugawela,
Chairman, Link Natural Products.
The campaign which began in September 2012, uses personalities
ranging from Lawyers to Municipal Councillors to Housewives as brand
ambassadors for Sudantha Toothpaste.
Chaminda in the recent past, had been also involved in promoting
'Symphony Air Coolers' and 'Hot Water Showers' from Singer, resulting in
a significant market share for these respective brands.
"Masters Advertising has been involved in many break-through
campaigns; from Symphony Air Coolers to Hot Water Showers to Singer Plus
outlets. I wish them all the very best on their 50th anniversary and
look forward to partnering us in the future," said Nasser Majeed,
Marketing Director for Singer Sri Lanka.
"Chaminda has been responsible for the creation of some iconic brand
campaigns - from Dialog GSM, Zesta and Kahata Tea, Munchee, Nations
Trust Bank, Elephant House, Reckitt Benckiser, Wintogeno, Hutch Ran
Katha, Tokyo Ready Mix Cement, Carlton 7s Rugby for Sri Lanka Insurance
and Mobitel to Singer PLC," said Mike Masilamani, Joint Managing
Director of Masters.
"It gives us great pleasure to welcome Chaminda Gamage to the Board
of Directors of Masters Advertising in this landmark year," said Ms.
Dharshi Thambiah, Joint Managing Director, Masters Advertising.
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