Ceylinco Life's 'Family Savari' winners 2013
Thousands celebrate as life insurance leader announces recipients of
holidays to Paris, Beijing and Singapore and a mass excursion to Leisure
Two families from Ambalantota, Sri Lanka's Deep South were among five
families that won an all-expenses paid holiday in Paris when Ceylinco
Life conducted the final draw for 'Family Savari 6' , the company's
annual mega promotion for policyholders.
Ceylinco Life’s Managing Director and CEO R. Renganathan
draws winners for the Paris tour.
A total of 450 families received news of their good fortune this
week, as winners of holidays in Paris, Beijing and Singapore, as well as
a day's outing at the Leisure World theme park by the life insurance
Another 460 others whose names were drawn in October last year at the
first draw of the Family Savari 6 programme, taking the total number of
winners in this edition of the programme to 2,260.
As in previous years, all 'Family Savari' winners were selected using
Ceylinco Life's sophisticated software that generates random numbers
from a database within a few seconds.
The overseas tours and the local excursion is scheduled to take place
in March, April and May 2013.
Speaking at the final draw, Ceylinco Life's Managing Director and CEO
R. Renganathan said a total of 13,760 people belonging to the families
of 3,440 policyholders had to date benefitted under the company's Family
Savari series of promotions, easily the most generous and logistically
challenging rewards scheme in the country's insurance sector.
"The Family Savari programme continues to break new ground with the
addition of an exciting new destination or activity each year,"
Renganathan said. "We have already begun discussing possible
destinations for 2014, and our policyholders are waiting with bated
breath to hear the plan."
The promotion period for Family Savari 6 ran from August to December
2012, during which all active long term Ceylinco Life policyholders as
well as holders of Ceylinco Life Retirement Accounts (CRAs) earned
multiple winning chances up to a maximum of 10, for the two draws.
Emphasising the value of loyalty, policyholders received one
additional winning chance for every year they had been with Ceylinco
Life, up to a maximum of ten winning chances for those who had been
active policyholders for a decade or more.
Independently rated as one of Sri Lanka's most valuable brands,
Ceylinco Life celebrated its 25th anniversary on January 14, 2013.
The company has maintained its leadership of the country's long term
insurance sector from 2004 onwards, and has won multiple international
and local awards for its commitment to the community and success in
brand equity building.