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Saturday, 15 December 2012

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Softlogic Holdings Rs. 200 mn Galleria opens


Highlights of Galleria opening. Pictures by Saliya Rupasinghe

Softlogic Holdings has invested Rs. 200 million for its first ever multi-brand mini department store, “Galleria”, in Colombo.

The store, which opened on Friday, targets the entire family with product ranges at Galleria featuring style, quality and the latest international trends that will appeal to all age groups by carrying a full line-up of international heavy weight fashion and technology brand names.

The store contains a wide selection of branded names such as Levi’s, Nike and Giordano from the branded apparel category, with over a third of the floor area of the mall, being dedicated to world famous state of the art consumer electronics from LED, LCD TV’s to air conditioners, refrigerators, washing machines, kitchen appliances, mobile and smart phones, notebooks and PC’s from electronics giants such as Panasonic, Samsung, Nokia, Dell, Apple, Candy, Kelvinator, Russell Hobbs and Xerox to name but a few. Softlogic have opened nearly 160 electronics showrooms islandwide.

A watch station, branded “International Watches” has also been set up offering a wide selection of timeless classic watches from brands such as Fossil, DKNY, Diesel, Skagen and Adidas, while a perfumery outlet offers the latest fragrances and cosmetics. “Colombo has been a very successful market for our diverse portfolio of international brand names since introduction to the local market and we take this opportunity to mark our success with a grand opening of the “Galleria” which will contain all these brands under one roof,” Ashok Pathirage, Chairman/Managing Director, Softlogic Holdings PLC.

All Consumer Electronics products carry the iron clad Softlogic warranty as the company is the authorized distributor for all brands on offer, giving customers security in addition to quality. “We will look for further expansion in future if the venture is a success, and we always work towards offering the best by holdings promotions and offers for our customers,” Desiree Karunaratne, Director Marketing, Softlogic Holdings PLC said.

 

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