MAS clothing partner of SLC:
Sri Lanka cricket team’s new attire launch
MAS Holdings chairman Mahesh Amalean and SLC chairman Upali
Dharmadasa exchanging the partnership agreement. |
Sri Lanka Cricket, together with MAS Holdings launched the new attire
for team Sri Lanka at a grand ceremony held earlier this week. MAS
Holdings will be the official clothing partner for the mens and womens
national cricket teams for the next three years.
Sri Lanka cricketer Jeevan Mendis.
Pictures by Saman Sri Wedage |
Sri Lanka women's team captain Shashikala Siriwardena dressed in
new attire. |
MAS, who already shelter hundreds of national sporting greats who
have represented Sri Lanka in over 20 different sporting disciplines, is
proud for being a valuable partner of Sri Lanka Cricket.
Commencing with the attire for the ICC World Cup T20 kicking off next
week, MAS Holdings will gear the national men’s team, women’s team and A
team, U-19 team and junior national teams. The total outfitting solution
will consist of all game day clothing for Test, ODI and T20 matches
including performance base layer innerwear, sweaters, head wear as well
as practice kits and track suits.
The new uniforms of the cricket team were created to enhance
performance whilst providing the players with the most comfortable
garments, incorporating futuristic design elements and modern
technological advancements. The sublimated yellow print on the front of
the garment not only celebrates national pride, but also portrays the
energy and confidence of the team with futuristic appeal. Thus,
symbolizing the complete image that Sri Lanka cricket desires to
represent at the T20 World Cup and beyond.
The performance enhancing fabric, chosen for these garments with its
close knit mesh structure, provides comfort and ventilation for the
players, and is inherent with moisture management and anti-bacterial
properties to channel the perspiration out and keep the body dry.
Speaking at the event MAS Holdings Chairman Mahesh Amalean stated
“MAS has a proud heritage of creating innovative products for world
class athletes, who compete at the highest level. This renewed
engagement with Sri Lanka Cricket, allows us to bring our knowledge in
new materials and technology, into creating clothing that enhances the
comfort and performance of our team. MAS and its team members take great
pride in having the opportunity to once again clothe our national
teams.”
SLC Chairman Upali Dharmadasa said, “World renowned Brands carefully
pick their Branding Ambassadors, and it is not surprising that MAS
Active have placed their faith in Sri Lanka Cricket. We will not fail by
them.”
CW |