Ford unveils all-new Ranger at Ceylon Motor Show
Ford returns to Ceylon Motor Show to showcase the completely
redesigned, all-new Ford Ranger in Sri Lanka for the first time.
All-new Ranger redefines the compact pickup truck ownership
experience and sets the standard for innovation and performance.
Sharing center stage is the all-new Ford Focus Titanium, as well as a
lineup of award-winning vehicles popular worldwide, including the Ford
Everest SUV, Ford Fiesta and Ford Figo.
Ford Motor Company unveiled the highly anticipated all-new Ford
Ranger at the Ceylon Motor Show 2012, where Sri Lankan consumers were
able to see and experience the redesigned vehicle for the first time.
The class-leading compact pickup truck has been completely reinvented,
offering superior performance, safety, technology and quality.
Ford returned to Ceylon Motor Show this year with its authorized
dealer partner for the Sri Lanka market - Future Automobiles (Pvt) Ltd.,
Subsidiary of Softlogic Holdings PLC. They are showcasing a range of
five award-winning vehicles that offer consumers the power of choice.
Joining the highlight all-new Ranger Double Cab XLT in Aurora Blue
are the all-new Focus Titanium, Ford Fiesta (four-door), Ford Figo
(five-door) and Ford Everest SUV.
"Ford's returning to Ceylon Motor Show underscored our commitment to
Sri Lankan consumers," said DJ Simpson, District Manager, South East
Asia, Ford Export and Growth Operations.
"We are excited to introduce them to the all-new Ranger - a vehicle
that delivers exactly what today's compact pickup truck buyers are
looking for. Ranger combines the capability and performance drivers
expect, with innovative new features, comfort and safety," added
Simpson.
Ashok Pathirage, Chairman/Managing Director of Softlogic Holdings
PLC, Future Automobiles, said, "Our first year of partnership with Ford
has been an enormous success and the Ford brand continues to grow in Sri
Lanka.
With an increasing selection of redesigned, high-quality vehicles
equipped with the latest technologies, Ford is bringing its
best-in-class lineup to Sri Lankan customers."
All-New Ranger takes centre stage
Available to Sri Lankan customers will be Ranger's new 2.2 L and the
3.2 L Duratorq engines. The Duratorq TDCi 3.2L VG Turbo leads the way
with a substantial 470 Nm of torque and power rated at 147 kW (200 PS).
For those who prefer a smaller engine that doesn't skimp on
horsepower, the new Duratorq TDCi 2.2L VG Turbo delivers peak torque
output of 375 Nm and power output of 110 kW (150 PS), unsurpassed by
Ranger's larger 2.5 L competitors.
Totally new from the ground up, Ranger was designed and developed to
be among the forerunners - if not the pack leaders - in every area that
is important to the customers, especially those who use it for both work
and leisure purposes.
The pickup now delivers impressive payload capability and, at the
same time, is fitted out with innovative and comfort features that a
dual user has come to want and value.
For nearly 20 years, Ranger has been one of Ford's most popular
pickups across the globe, providing millions of customers with Ford
tough truck capabilities. Having gone through a comprehensive global
development program, the all-new Ranger builds on its strong heritage
and is now set to blaze new trails ahead.
Ranger's powertrains have been engineered to give customers a
superior combination of power and torque at class-leading fuel
efficiency. Exuding power and confidence in a styling that the designers
call "21st Century Tough", the taut and muscular Ranger is equally at
home on a construction site or outside classy entertainment outlets. Its
front end features a short overhang with the signature three-bar grille,
a global Ford truck design cue.
From impressive gains in power and fuel economy - the result of its
new engine family - to outstanding pickup truck capability that includes
exceptional towing and payload capacity, the next-generation Ford Ranger
emerges as a clear segment leader.
It not only builds on the tremendous Ranger heritage of capability,
but it also gives owners a spacious, comfortable, feature-filled
interior and sophisticated driving experience that they would expect
only from a Ford vehicle. |