Nearly half PC users acquire software illegally - BSA
Nearly half the world's personal computer users - 47 percent -
acquire software through illegal means most or all of the time, and in
developing economies the figures are much higher, according to the most
extensive survey ever undertaken on PC users' behaviours and attitudes
toward software piracy and intellectual property rights.
The Business Software Alliance (BSA) recently released detailed
findings from the groundbreaking study on its official blog, BSA
TechPost. Ipsos Public Affairs conducted the research for BSA by
surveying approximately 15,000 PC users in 32 countries. This included
400 to 500 in-person or online interviews per country.
The study finds that large majorities of computer users in the
developing world regularly acquire software through illegal means - such
as buying a single licence for a programme and then installing it on
multiple machines, or downloading programms from peer-to-peer networks -
even though they express support for intellectual property principles.
Of the 32 countries surveyed, nine are in the Asia-Pacific region.
Six of those - China, Vietnam, Malaysia, Thailand, Indonesia, and South
Korea - were found to have individual piracy rates ranking among the top
10 of all countries surveyed.
The study finds that significant majorities of software pirates in
developing markets incorrectly believe that typically illegal means of
acquiring software are, in fact, legal. At the same time, they believe
software piracy is common, and they think it is unlikely that software
pirates will be caught.
Critically, business decision-makers around the world exhibit
behaviours that are similar to those of other computer users. Five
Asia-Pacific countries were found to have business decision-maker piracy
rates ranking among the top 10 of all countries surveyed.
"It took hundreds of millions of thieves to steal $59 billion worth
of software last year. Now we have a better understanding of what they
were thinking," said BSA President and CEO Robert Holleyman. "The
evidence is clear: The way to lower software piracy is by educating
businesses and individuals about what is legal - and ramping up
enforcement of intellectual property laws to send clearer deterent
signals to the marketplace," he said.
BSA Asia-Pacific Managing Director Lyn Boxall said, "Interestingly,
the study points to the fact that many pirates may not even realize they
are betraying their own principles and breaking the law. BSA is
committed to a programme that focusses on creating further awareness and
greater respect for intellectual property rights (IPR) of both foreign
as well as local products. We firmly believe a stronger IPR regime will
benefit Asian economies as the IT industry plays an increasingly
significant part of the regions' growth." (SJ) |