SLIM takes marketing education to the North
The SLIM Education Division recently formed an alliance with the
Jaffna based IIS City Campus to provide marketing education to the
people of the Northern province.
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From left - SLIM Executive Director Nimal Wirasekera, SLIM
Manager - Education Chandrani Adikaram, SLIM Vice President
Rohan Somawansa, SLIM President Saliya Wirasekera, IIS Jaffna
Chief Executive K. Vignesh, SLIM Vice President in charge of
education Thushara Perera and SLIM Marketing Manager Chinthaka
Wanasinghe. |
Under this partnership, students in the North will get the
opportunity to chart a professional career path through the Preliminary
Certificate in Marketing (PCM) leading upto graduate level studies, PG
Diploma upto the MBA. This provides a comprehensive knowledge in both
practice and theory with the ultimate opportunity to gain a well
recognized professional qualification in marketing.
SLIM President Saliya Weerasekara said, “As Sri Lanka’s national body
of marketeers, our aim is to consistently support people across all
geographical barriers and provide them with opportunities in the
marketing profession.
SLIM Education Division has already partnered many leading institutes
and provides professional marketing education through 16 accredited
Study Centres islandwide. Expanding to the North and the East was thus a
logical sequence to our vision. The enthusiasm shown by Jaffna students
has proved that the demand for marketing education in Northern Sri Lanka
is great. We undoubtedly owe it to the youth of our country to rebuild
the nation”.
SLIM Vice President in Charge of Education Thushara Perera said that
with the opening up of the North and the Government’s “Uthuru Wasanthaya”
program, employment opportunities have arisen for the people of Jaffna.
“A lot of corporates such as banks, insurance companies etc have opened
up branches in the North. This, in turn, requires a large number of
qualified persons. I am confident that young persons armed with a SLIM
qualification thus have a greater chance with regard to meaningful
employability”.
IIS CEO K. Vignesh said that the time is now opportune to give the
youth of the North and the East the same opportunities in marketing
education enjoyed by their counterparts in the rest of the country. “I
am grateful to SLIM for creating this in valuable opportunity. With its
excellent track record as the country’s national body of marketers, I
have no doubt that SLIM is the perfect choice for this partnership. The
fact that among our educational partners are also Edexcel, UCSC, ACTOS,
TVEC, ICBT and the Manipal University, is an endorsement of the standard
of our Institute”, he said. |
