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Elephant House launches Ice cream dessert buffet

Ceylon Cold Stores, makers of the Elephant House range of ice creams last weekend launched Ice Cream dessert buffet to a crowd at Keells Super in Union Place recently.

The crowd was shown how to make Ice cream cakes, Ice cream sandwiches, Ice cream pastries, Ice cream sundaes. The Sri Lankan favourite- “Kottu” - got a new lease of life with the creation of ‘Ice Cream Kottu’.

Chef Don Sherman said that the composition of the Elephant House ice creams made it the ideal choice for such a range of desserts. “Their creamy and milky texture, and great taste and diverse range of variants are the main reasons for this success”. Ceylon Cold storage Head of Frozen Confectionary Neil Samarasinghe said, “We are proud that over 11.5 million servings of our Ice cream are enjoyed every month across Sri Lanka. An Ice Cream Dessert Buffet of this nature has never happened before in this country.

Elephant House ice creams have again shown their flexibility and versatility as they now reinvent themselves in an enticing range of ice cream desserts to titillate millions of consumers all over Sri Lanka”.

Microimage Mobile Media to be featured at Broadcast India

Microimage Mobile Media will showcase its range of software solutions for radio, TV and digital convergence at broadcast India 2009 in Mumbai, India this month. Microimage who is the pioneer and leader in broadcast automation software from Sri Lanka will be the only company to represent the country in this category of solutions at this event.

Since 1991 when it first began, the Broadcast India Show has stood for everything to do with entertainment. As an ever-evolving global marketplace for this industry, it has kept pace with the latest innovations. And each year it has showcased the newest and best technology in broadcast, film, audio, radio, IPTV, Mobile TV and their related fields right from content creation to delivery.

Microimage who ventured into broadcast automation products back in 2004 with a comprehensive radio automation solution now boasts range of products in this space. Microimage will feature its innovative award winning broadcast automation products which include, solutions for radio automation, video play out /automation solutions for TV/Cable providers, ad-insertion solutions, commercial scheduling and billing applications, content scheduling applications, Live 3G participation TV application and interactive mobile applications.

“This event will open up opportunities to enter into Indian media and entertainment industry, said Microimage Mobile Media CEO Harsha Purasinghe. Microimage will feature products together with it’s Indian media systems integrator/ solutions partner PT Infotech Solutions (Pvt) Ltd.

Microimage mobile media is the leader in providing comprehensive radio automation solutions for leading broadcasters in the country. The company ventured into digital video play out and convergence applications last year by developing the product vStation. All Microimage broadcast automation products have won recognition locally and internationally.

World Brand Congress 2010:

SLIM 2009 winners

The SLIM Brand Excellence Awards is all set to recognize and reward brands and brand custodians on October 29 at a ceremony at Waters Edge. This event is held annually and is the flagship event of SLIM (Sri Lanka Institute of Marketing).

Successful local and international brands currently marketed in Sri Lanka vie for the awards, along with Sri Lankan brands marketed internationally.

The main awards of the event are the Product Brand of the Year and Service Brand of the Year. The winners of these two categories will be evaluated by judges for the much coveted accolade of Brand of the Year. The other awards categories are: Small Business Brand of the Year, Innovative Brand of the Year, Turnaround Brand of the Year, Local Brand of the Year, International Brand of the Year, Best New Entrant Brand and CSR Brand of the Year.

“We should realize that custodians deploy much thinking and effort to make their brands a success. Hence, this forum is dedicated to the unsung heroes of brands; the brand managers and marketing managers,” said SLIM Brand Excellence Awards, Project Chairman Gamika de Silva.

A stringent judging process ensures that the accolades are given to brands that are trailblazers across the industry, and emphasis is placed on the branding strategies that form the basis of a well conceived marketing mix.

SLIM strives to push the standard of excellence higher each year. Senior marketer Godwin Perera heads the judging panel of this year’s awards.

“SLIM Brand excellence awards attempt to reward built-in branding, and not bolt-on branding. The latter is best avoided because Bolt-on branding is one, Built-in branding is another. The former is facade management, and the latter, strategic brand management,” said advisor to the Brand Excellence Committee, Dr Uditha Liyanage.

This year’s competition has captured the attention of many leading brands, according to the Project Chairman of the awards, “We have had a record number of entries this year and it was quite encouraging to see several giants of leading industries keenly contesting in the competition,” said Gamika de Silva.

UltraTechCement celebrates National Quality Week

UltraTech Cement Lanka (Pvt) Ltd, the producers of UltraTech Cement, the Engineer’s choice, celebrated the National Quality Week from October 12-18.

The Events started with a function attended by all employees where they took an Oath to be quality conscious in all activities throughout the process. The ‘Q Flags’ was the main symbol used to create awareness of ‘Quality’ amongst all employees and outsiders who visited the Plant during the week.

A competition among employees to write slogans on quality and an effective lecture on “Green Productivity” delivered by Director Systems Certification SLSI TGG Dharmawardana, were also planned for the week.

The QSHE senior manager Mrs. Shiromanie Ranatunga stressed the importance of quality as strategic management tool for rising competitiveness. She explained the company’s integrated methods followed, in line with current international standards, to gear the management of occupational health and safety and the work environment to strengthen the background to provide a cement which exceed customer requirements.

The Finance Company introduces 24-hour service

The Finance Company (TFC) now introduces 24 hour service; 365 days of the year to customers, with the launch of their 24 Hour Service Centre based at their Head Office premises at The Finance House.

The 24 Hour Service Centre will ensure that TFC customers can gain round the clock assistance in fixed deposits, real estate, housing, hire purchase, educational loans and pawning. Customers can get assistance on all relevant queries.

This landmark 24 Hour Service Centre was opened recently by the Central Bank Governor Ajith Nivard Cabraal.

The Deputy Central Bank Governor Dr. Uthum Herath, Central Bank Director of the Dept. of Supervision of Non Bank Financial Institutions, Sepala Ratnayake as well as high ranking officers from MBSL and The Finance Company were also participated.

The Governor said that The Finance has based 30 of their 39 branches outside Colombo and the development of the economy, finances should not be limited to one sector of the economy, but should be consistently flowing throughout all sectors of the economy.

B. Braun and PC Pharma united

For hemodialysis treatment:

PC Pharma, a subsidiary of PCH Holdings Pvt Ltd recently went to provide the best range of treatment available in dialysis treatment technology. This is through a partnership with B. Braun Avitum, the world’s hemodialysis specialist and a member company of German healthcare multinational B. Braun Melsungen AG.

B. Braun Sri Lanka and Maldives, Deputy Chief Representative Yohan Silva in a joint statement with B. Braun Business Development Executive Royston Cumine, said, “Our aim is at all times to provide the best quality and most affordable and reliable treatment to patients. We believe that, as an ethical company our benefits should be secondary, what comes first should always be our patients’ well-being.

The field of dialysis is constantly shifting to new and better treatments and we believe that through our partnership with PC Pharma we can not only keep Sri Lankan treatment abreast of the latest European standards and developments but also make the treatment process as simple and hassle free as possible for the patients.”

Aiming for innovation, sustainability, and efficiency, B. Braun, through its 170 years of operation in over 50 countries worldwide, constantly strives to enhance the treatment available to its customers.

Through the provision of the latest technology in hemodialysis treatment, B. Braun aims to minimize the trauma of the patient by smoothing the treatment technology.

PCH Group Chairman S.H.M. Rishan said that this is the first time that PC Pharma has signed up with a company for the provision of the complete range of hemodialysis treatment. “In business ethical behaviour is what sets a company apart from the competition. We have always strived to maintain stringent standards within our companies and believe that our partners too are of the highest quality. Through our partnership with B. Braun, we plan to expand the treatments available to not only the dialysis patients within Colombo, but also the patients from the suburbs and rural areas. Unlike other industries, we deal with lives.”

PC Pharma General Manager Dilshard Ikram, said, “Within Colombo and the suburbs, the treatment is not only easier to obtain but knowledge on options that are available is higher. Patients coming in from more rural areas not only find it harder to obtain treatment, but also in certain extreme instances even have no option but to give up on receiving treatment and thereby give up on their lives.

Through this partnership the growth and dispersion of dialysis treatment will be made available to rural areas as well as cities.