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HNB wins award for Best Retail Bank in Sri Lanka - 2008

Hatton National Bank (HNB) has been named Sri Lanka’s Best Retail Bank in the seventh Asian Banker Excellence in Retail Financial Services Awards Program.

Highlights

*For the second consecutive time, HNB won the prestigious award for a successful retail expansion strategy targeting new customer segments.

*Over 120 banks and financial institutions from 22 countries across the Asia Pacific, Gulf and Central Asian regions were evaluated as part of the Excellence in Retail Financial Services Program.

The bank received the award at The Asian Banker Excellence in Retail Financial Services Awards 2009 ceremony, held in conjunction with the region’s foremost retail banking event, the Excellence in Retail Financial Services Convention. The ceremony was held at the Grand Hyatt in Singapore last week.

About 120 senior bankers from award winning banks in 22 countries across the Asia Pacific, the Gulf and Central Asian regions attended the formal dinner, the industry’s celebration of the region’s best retail bankers that recognizes their efforts in bringing superior products and services to their customers.

The awards program, administered by The Asian Banker and refereed by prominent global bankers, consultants and academics, is the most prestigious of its kind. A stringent three month-long evaluation process, based on a balanced and transparent scorecard, determined the winners and the position of the different retail banks in the region.

Hatton National Bank has won the Best Retail Bank in Sri Lanka for 2008 for the second time in a row, gaining higher scores than the other banks surveyed in the program, including Nations Trust Bank, HSBC and Standard Chartered Bank in Sri Lanka.

Hatton National Bank possesses a wide reaching franchise throughout the country, which increased further in 2008. It expanded its branch network to the rural and semi-rural sectors and launched new retail products targeting new customer segments, such as children, adolescents and the elderly. The bank’s main target is to expand its low-cost deposits.

This strategy proved suitable for 2008 amidst the raging inflation and regulatory restrictions in Sri Lanka.

The bank displayed healthy profit growth of 38% and 11% growth in retail deposits YOY from September 2007 to September 2008. The sales performance of Hatton National Bank was astonishing, with triple digit growth in newly opened branches. “The bank aims to enhance its self-service sector, but still has some way to go to match the international standards.

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