IDC ranks Panora No.1 local PC

IDC, the premier global provider of market intelligence advisory services and events for the information technology, telecommunication and consumer technology market, has rated "Panora," Sri Lanka's first locally manufactured PC Brand under PCH Holdings Ltd, as the No. 1 brand, enjoying the highest market share compared with the other local brands according to the most recent IDC Asia Pacific report covering 3rd and 4th quarters of 2007.

The report states that Panora has maintained 10% quarterly growth with average 10,000 units of sales during the last 2 quarters, claiming more than 30% of the PC market share in Sri Lanka.

The report goes onto analyse that the PC market looks poised for a relatively strong 2008, with growth continuing to stem from portable adoption, consumer demand, retail and growth in emerging markets. The birth of Panora began 5 years ago, with a revolutionary thought by a Sri Lankan Entrepreneur S. H. M. Rishan. The concept of "Be Sri Lankan, Buy Sri Lankan" is a notion that the Chairman of Panora Corporation always believes in.

This indigenous product with a Sinhalese name has played a dynamic role in the global Information and Communication arena, taking the market by a storm by bringing down the prices of imported branded PCs'.

"We are on the verge of fulfilling our mission. Panora, that stands for two meanings - the rising sun or a store of knowledge, has been able to consolidate itself considerably well in the market today.

Panora Corporation (Pvt.) Ltd. incorporated to manufacture and market the product locally and in selected overseas markets, has made great strides in placing the product where it is today," commented the founder Chairman of Panora Corporation (Pvt.) Ltd, Rishan.

Panora has developed into a brand that offers the total IT solution for the Sri Lankan market. "It is the only PC brand in Sri Lanka with certifications from ISO, Energy Star and Microsoft.

Tests are conducted on various aspects of the product to develop further on our product offering."

More than 1000 IDC analysts provide global, regional, and local expertise on technology and industry opportunities and trends in over 90 countries worldwide.