Hilmy Cader
CEO/MTI Consulting
Profile
* Name: Hilmy Cader
* Schools attended: D.S. Senanayake Vidyalaya and Royal
College, Colombo
* Qualifications: (Professional) Fellow of the Institute of
Marketing (UK),
Executive Education at Harvard Business School
* Academic: MBA from the University of Colombo Reading for
Ph.D. at University of New South Wales (Australia)
* Current position: Chief Executive Officer (CEO) and Senior
International Consultant of MTI Consulting
* Civil status: Married with two children
* Professional experience: After completing Advanced Level at
Royal College Colombo, started professional career as a Sales
Representative at Maharaja Organisation.
After one year into the job at the age of 19, had the
distinction of being the youngest ever to win the converted Star
Rep award for the best sales performance by the company and was
promoted as Brand Manager.
Cader also moved to BCC and then to multinational giant Glaxo
where he became the Marketing Manager.
In 1990 he was appointed as the Regional Marketing Manager
for the Middle East for the New Zealand Dairy Board.
In 1994, the Fortune 200 US Company Ralston Purina hired him
as the Area Director with responsibilities for North Africa and
Middle East and South East Asia. This appointment took him from
Egypt to Indonesia and from Lebanon to China.
He carried out several pioneering projects at Ralston Purina
and in recognition of his talent he was given several
international training and consulting roles. |
Hiran H. Senewiratne
Sri Lanka’s corporate sector should think out of the box and take the
challenge to penetrate international markets rather than concentrating
on local operations, Chief Executive MTI Consulting (Global) Hilmy Cader
said.
He said Sri Lanka being a developing country should thrive to enter
the global markets. Therefore, small local companies should thrive to
make headway to the huge global markets, which local companies have the
capability and potential of doing.
Pictures by Sumanachandra Ariyawansa |
To achieve rapid economic growth, the country has to have peace and
political stability, which is essential.
He added that Sri Lanka is no different to any other country when it
comes to selecting law makers to the legislature.
With the competition in the business world we actually develop
strategy formulation for different companies in the corporate sector,
Cader said.
Q: Your company is into international management Consultancy. What
is the company’s present position in the international arena?
MTI Consulting is a fast growing international strategy consultancy
with operations in UK, Dubai, Bahrain, Malaysia, India, Pakistan,
Bangladesh and Pakistan.
Our company has workers with leading multi-national and regional
clients across 33 countries in five continents, offering the full
bouquet of management and marketing consulting and research for any
business entity.
In the Middle-East Region we have a strong presence in the financial
services industry having worked with global companies like American
Express, Citibank, and Standard Chartered to name a few.
MTI also has strong non-financial practice and have worked with
Adidas, Al Ghurair, Aujan, Cargill, DuPont, Emirates, Fuji, ICI,
Government of Pakistan, Triumph and Vodafone are some. We are handling
major projects in certain countries like in Dubai..
Q: What is your main focus in your consultancy business?
Our focus is on the management consultancy solution business covering
areas like corporate finance, technology, legal and governance, supply
chain management, human resource management and branding.
We have been recognised as a niche or boutique Consultancy Company
for international/global companies. We work with the largest privately
owned company Cargill. We have a capable and qualified resource team to
assist any global company in the world.
Q: Your company provides consultancy solutions for leading Sri
Lankan corporate sector companies. What is lacking in those companies?
We worked with leading corporate sector entities and public sector
entities in Sri Lanka.
We provide management consultancy solutions for Aitken Spence, John
Keells, and Dialog, MAS Holdings, Hayleys, LOLC, DIMO, Hemas, New
Zealand Milk, McLarens are some of them while the public sector entities
are Central Bank, Colombo Stock Exchange, SriLankan Airlines, Export
Development Board to have a few. But lacking in Sri Lankan companies in
general is that they always depend on local operations rather than
internationalisation.
Q: As a management consultant what is required of local companies
to develop to be competitive in the business?
Today every single business organisation has to develop a learning
culture as we live in a competitive world.
The reasons being that speed at which we learn are speed that you
ought to apply higher than the competitor. The knowledge sharing among
and within the organisation is very important.
Q:What type of business management models has the company used and
how would it apply to organisations?
We use different types of strategic management models for our
consultation work, which have been developed in house. Based on
extensive experience the MTI 8S model has been successfully used in more
than 25 countries.
Famed marketing guru Philip Kotler too recognised this model as an
excellent model for strategic planning. We also use many business
management models like Brad Biz to develop brands for companies.
We are also now developing another model called Re-structuring base
on Re-strategising (RSRS) model, which is used by MTI clients in over 20
countries.
The MTI Way has enabled us to successfully manage 170 client specific
projects across 37 product/service categories in 25 countries with a
high level of Bottom-line impact from 1997 to 2003.
We use different methods like workshop methods, reporting method
(entire consultancy) and most of time we get involved in the relevant
management for their work.
Q: As your company is working with leading corporate sector
companies, how successful are they? How do you evaluate it afterwards?
A: Since we have provided management consultant services for
many local and global companies we could say that certain companies like
Sri Lankan Airlines, LOLC, JKH and CIC are some success stories.
Therefore we have our own performance management methodology to measure
the quality of our work.
We have a competent and qualified team to do our assignments and I
only formulate strategies and also the quality control side as well.
Some of our solutions are for organisations itself and some of them
are on a one on one basis depending on the area we provide solutions on
the management side.
Q:What do you advice local and up coming entrepreneurs?
All entrepreneurs should think out of the box to enter global
markets. Small companies should make in roads and then think of going
for new operations. Certain Sri Lankan companies have started in a small
way now and they have become leading companies overseas.
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