Kyocera copiers enter local market

OA Corporation, a subsidiary of diversified PCH Holdings is set to revolutionise and add value to the "Digital Imaging Industry" in Sri Lanka with the dynamic distribution of world renowned Kyocera photocopiers in the local market.

In order to support the dynamic expansions, OA Corporation and Kyocera their overseas partner are adopting more aggressive strategic approaches to serve the local market.

Kyocera photocopiers, which are manufactured by Kyocera Corporation of Japan, is shaped and sharpened with the innovative and reputed Japanese technology. Incidentally, Kyocera derives its name from (Kyoto Ceramics). The machine is locally marketed and distributed by OA Corporation, a company that is synonymous with office automation equipment.

According to New York based Industry Analyst Incorporation, (IAI) Kyocera Mita has been adjudged as the most reliable multi functional photocopy machine for the past four years in categories such as product characteristics, service support and reliability, compared with the giants in the category. In addition, Kyocera ranked first in 29 performance categories.

Kyocera also won the BERTL reader's choice gold award for monochrome reliability and the reputed German Drucker Channel award for long running printing as well.

"Photocopy machines are considered as an indispensable component of a modern day organization and the demands that are imposed on such equipment have grown exponentially during the past few years.

With this need change we have identified a yawning gap in the Sri Lankan office equipment market for multi-functional digital imaging equipment and decided to intensify the distribution of Kyocera machines in the market," General Manager for OA Corporation Ravi Fernandopulle said.

"Sometime back IT and Office Automation were strictly separate disciplines but now the industries boundaries have merged, such that both disciplines have become unified giving more convenience to the customer. We want to hand out these benefits to Sri Lankan customers in the most cost effective manner.

In this context, Kyocera is providing an ideal solution as it has copying, printing, scanning and faxing capabilities.

The customers decision criteria for purchasing a copier is not only based on the cost of the copier, but also on the operating costs such as the cost of consumable, the cost of spare parts as well as the life time of the spare parts.

Kyocera Copiers have the lowest Total Cost of Ownership (TCO) in the copier industry. Kyocera has been able to achieve this by designing long lasting consumable such as the Drum & Toner, long lasting and highly durable spare parts. Hence, as the customer does NOT need to replace spare parts and consumable frequently, the TCO is very low.

We also believe that more than 50% of the market will be shifting to digital, colour machines within the next 6-7 years." Fernandopulle stated. He also said that the Office Automation market in Sri Lanka is growing steadily and according to customs records more than 7,000 photocopiers are required every year.

The local distributor for Kyocera, OA Corporation is giving all its corporate and individual customers a personalized pre and post purchase service through the 41 PC House outlets located island wide. The company also has a specially trained staff to support customer queries on Kyocera.