Infoserve expands its local portfolio

Infoserve, a subsidiary of PC House PLC (PCH) Group, introduced its unique Travel Itinerary service to the local market, following the launch of its Customized News Alerts service for corporates last year. This service will provide a customized travel plan to a choice of favourite destinations.

“With a record of over one million tourist arrivals, 2012 was a great year for Sri Lanka’s tourism industry. The industry’s target of attracting 2.5 million tourists by 2016, offers evidence of untapped potential for growth. All these factors have encouraged us to introduce our travel itinerary services to the local industry” said Erandi Narangoda, Head of Operations, Infoserve (Pvt) Ltd – the company behind the global brand “athandz”. “This along with our research capabilities and lead generation services, will help the local travel trade achieve their ambitious growth targets.”

Our travel itinerary is distinct, in terms of spanning into several aspects like: what to do on your holiday, where to stay, places to see, options for kids, etc.

It greatly aids anyone in deciding how to spend their entire vacation within their budget. Meanwhile, athandz has seen another arising need for Customized News Alerts which can be targeted to individuals across all corporate verticals. Through this, the company aims to analyze local and foreign news sources, which are in the customer’s areas of interest, providing exhaustive highlights from related articles and stories in an easy-to- read format.

Through strong sales partnerships with Zellor AB and Innovation Nation in Sweden, athandz has gained wide spread acceptation for its services in the European markets. The company has also generated several new leads through its participation at last year’s Internet Discovery Day event held in Stockholm.

The company now intends to focus on the Sri Lankan market. Commenting on this, Erandi added, “Though we are based out of Sri Lanka, our services have traditionally been more popular in European markets.

We would now like to establish ourselves as a strong player in the local market. As part of this strategy, we have enrolled ourselves as a member of SLASSCOM and are increasing our level of involvement with the local ICT/KPO/BPO industry.”