Leo Burnett wins first Cannes Lion Metal for Sri Lanka

Leo Burnett Solutions Inc. created history by being the first ever Sri Lankan agency to be recognised at the prestigious Cannes Lions International Festival of Creativity by winning metal in the Best Consumer Engagement category for work done for a campaign for Independence Day.

The national flag initiative was created by Leo Burnett Sri Lanka in partnership with Starcom to celebrate the national day by creating a nationalistic feeling amongst all Sri Lankans by turning a national newspaper into a national flag which engaged people like never before.