Leap in SL’s mobile handsets sales market
Shirajiv Sirimane
 Sri Lanka mobile handsets sales market increased in all segments last
year. The total market value was estimated at US $ 202.7 million.
Duel SIM mobile handset shipments accounted for 35 percent of the
total Sri Lanka mobile handsets market during 2011 while total 3G phone
shipments touched nearly 320,000 units. Micromax emerged market leader
in the Multi category with a 37.3 percent share of unit shipments
followed by Nokia and Samsung with 24.6 percent and 15.9 percent shares.
In the 3G segment, Nokia emerged as the market leader in this
category with a 53.2 percent share of units shipped, followed by Samsung
and Sony-Ericsson with 25.6 percent and 7.7 percent.
Smartphone shipments touched .11 million units in Sri Lanka during
2011. Sri Lanka was the first country in South Asia to introduce 3G
services in August 2006 and is poised for significant growth in its
telecommunications sector, buoyed by the end of the conflict in 2009.
|
