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Monday, 19 March 2012

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Domex now in Sri Lanka

Unilever launched Domex in Sri Lanka, an expert toilet cleaning product with a unique formulation especially designed to kill germs.

Toilet hygiene is essential to every household and is key to ensure health and well-being of the entire family. There could be as many as 189 different varieties of germs existent even in a toilet, which is visibly clean and odourless. Another noteworthy fact is germs that cause diarrhoea, typhoid fever, intestinal infections and gastric ulcers etc. are found in toilets and can not be eliminated entirely by ordinary toilet cleaners.

Commenting on this, Makshoodh Meerasaibu, Marketing Manager, Unilever Sri Lanka said, "Sodium Hypochlorite, commonly known as bleach is a well known and a recognized disinfectant used world over for germ killing. It is a chemical component which is capable of killing all types of germs such as bacteria, yeast, moulds, viruses and bacterial spores.

"Unlike the common toilet cleaners available in the market at present, Domex's bleach based formulation provides its consumers a cutting edge solution to keep their toilets germ free?.

According to Dulanganee Matugama, Assistant Brand Manager, Domex, "Today, housewives are becoming increasingly concerned not only about toilet cleanliness, but also about hygiene. People in Sri Lanka consider toilet sanitation an essential requirement in their daily lives. Our consumers can look forward to Domex as a brand which gives promising results against germs while ensuring hygienic surroundings for the family.

Domex has been in the international market for seventy years under the brand name Domestos, providing families a totally trusted solution for toilet hygiene. Domex has a strong presence in 35 countries including the UK, Turkey, Vietnam, Philippines, and India, and is expected to win confidence of the Sri Lankan consumer fast.

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