Skookse and Nexy to become the next brand ambassadors
Uvindu Illeperuma
Nexy
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You would have never thought that puppets can be brand ambassadors
since they are only to present shows. But the reality is that they can
be brand ambassadors even.
Nexus Network Private Limited which is a member company of John
Keells Holdings has already recruited two puppets called Mr.Skookse and
Ms Nexy to get their involvements in the areas of branding and public
relations (PR).
The company is into these kinds of novel ways to satisfy their
customer base. Promoting their newly employed brand ambassadors Nexus,
Sri Lanka’s premier loyalty cards with over 80,000 members today
introduces Ms Nexy as a typical young girl who loves to hang out with
her friends catching up and pampering herself in a spa after a very
hectic day. Her specializing in Public Relations and the love to work at
a company can make a difference.
She loves to read and listen to music, Beyonce and Rihanna are two of
her favourite artistes. Shopping is another past time of her.
As Nexus convinced the media her job role is to ensure an excellent
customer service which is provided at all time and that right processes
are in place to empower everyone to do so.
At a media conference which was held to announce their coming into
industry Nexy said “I will go to the ends of the earth to ensure Nexus
members get the best service possible.”
Skookse |
On the other hand she is a nature and green activist and she is
leading the Nexus team on all Green issues and will actively work with
the Nexus team to keep the city and our homes litter free.
Skookse , Nexy’s partner in PR activities is crazy over Rugby.
These days he reports to work with red swollen eyes due to his
burning of the mid night oil watching the Rugby World Cup.
The total responsibility for all merchant relations is to liaise with
merchants to get the best offers for Nexus cardholders. He believes that
playing piano is the best way for him to make a dent in the mental
stress. He is going to launch his first song ‘Future Holding Eyes’.
“It is a song on keeping the city clean, litter free and simply
caring for everything that’s around you,” said Skookse at the press
brief.
Anyway, it will be no wonder for people that puppets will be chief
executive officers of the companies in time to come when we think
depending on the task to be done by Nexy and Skookse.
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