Two Sri Lankans at CIMA World Conference in Malaysia
The CIMA World Conference held in Malaysia last week brought together
outstanding business speakers from around the world. The world
conference 2009, themed "The global village - no boundaries, no limits"
provided the participants an opportunity to hear and network with
business leaders who have successfully transcended global barriers to
reach the top of their industry. Around 600 delegates from 30 countries
attended the conference
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Dusan |
Thivanka |
Two eminent speakers from Sri Lanka were at the two-day conference.
Executive Vice President, WNS Global Services Dusan Soza, and Group
Chief Commercial Officer at Dialog Telekom PLC Thivanka Rangala were the
two business leaders who delivered presentations at the conference.
Dusan Soza spoke on outsourcing as managing costs, shaping the future.
In his presentation he emphasized the current trends in outsourcing and
the advantages of outsourcing while focusing on gaining competitive
advantage.
Competitive advantages both short term and long term includes not
only labour and cost arbitrage but also variable re-sourcing, economies
of skill and shared services. Companies look for optimum value creation
for their organizations through outsourcing and look for holistic
solutions and going global.
He also shared a case study of Sri Lankan F and A Operations and its
outcome and ended his presentation with thoughtful hits for success and
prediction of some industry specialists for the future. Thivanka
Rangala's theme of the presentation was "Inclusion", the use of
technology as a digital bridge rather than to increase today's digital
divide. In today's world we look to connect everyone everywhere, the way
to do this would be to use technology.
Cross inclusion allows activities such as banking, ticketing,
advertising and a wide range of other industries to be utilized via your
mobile, whilst there is a challenge in today's economic environment. New
technology of next generation networks actually facilitate higher
capacity more efficiently hence more of the population can enjoy
facilities which cannot be taken for granted.
The mapping of the triple bottom-line into corporate results and
monitoring would be the ideal way forward to motivate and reward
companies that create value which is far more than what is invested in
the company. Overall dialing into value creation is about using
technology to improve people's life in an environmental friendly way,
and by the company investing in its operations the value created to
various stakeholders is far in excess than the value invested. |
