Oracle delivers rapid ROI to Asia Pacific customers

Oracle has gained a wide following for its market leading, social CRM solution - CRM On Demand - across a range of industries including: automotive, communications, financial services, high tech, life sciences, media, professional services, property, public sector, retail and distribution as well as Not for Profit.

Marketing Head, Holcim Lanka Pvt Ltd Smriti Kingsley said, “Being part of a global leader in cement manufacturing, it is imperative that we facilitate and adopt the use of best practices in our operations.

Our investment in Oracle’s CRM On Demand solution, especially the Oracle Mobile Sales Assistant, is expected to greatly improve field sales productivity and customer responsiveness, even in areas without network coverage. We are confident that the use of Web 2.0 will foster more collaborative engagements with our customers, suppliers, employees and partners, resulting in increased profitability for our business.”

In the last 15 months, companies that chose Oracle CRM On Demand included Asean: Holcim Lanka (Sri Lanka), Lahore University of Management Sciences, Jaffer Brothers Pty Ltd (Pakistan) and Indochina Capital (Vietnam). Australia/New Zealand: Alphawest Services Pty Ltd, ASG (Asia Pacific) Pty Ltd, BP Australia, Career Wise, Coates Hire Operations Ltd, Clontaff Foundation, Hertz Australia, IOOF Limited, The Business Store, Trafficads, VicUrban, Phoenix and The Business Store New Zealand. Greater China: 3M Taiwan Ltd, Changan Ford Mazda Automotive Ltd, Chep, Ferrier Hodgson Limited, Hanstar Hardware International, Olympus HK & China Ltd, Vanceinfo Technologies Ltd, Sinova Management Consultancy Limited, Miramar Hotel & Investment and Solomon Systech Limited. Korea: Sejong Telecom. India: EBZ Online, Artha Money, Fine Organics Industries Pvt. Ltd, Axiom Estates Advisory Services, BirlaSoft Ltd, Ingersoll Rand, Macmillan India Ltd, Mercury Travel Ltd, Nous Infosystems Pvt Ltd, O3 Capital Advisors Pvt. Ltd and TAG Media Network Pvt. Ltd.

“With 15 releases in the past four and a half years, Oracle delivers even more ease-of-use enhancements to Oracle CRM On Demand customers. Coupled with Oracle Mobile Sales Assistant, our customers can continue to access CRM and enjoy productivity while on the go using their mobile devices,” said General Manager, CRM On Demand, Oracle Asia Pacific Simon Banks.

“In our latest offering, the Oracle Sales Prospector is the first of a new class of Oracle Social CRM Applications that leverage collective intelligence and analytics help sales professionals qualify leads faster based on buying patterns. Using Web 2.0 for end-user collaboration and productivity, Oracle demonstrates its commitment towards Enterprise 2.0 by tying social networking and collaboration directly into Oracle’s CRM offering,” Banks added.