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Management Tips:

Balanced utilisation of brain power

The late sir Arthur C. Clarke claimed that he planned and worked with his right brain. It is the power of the right brain which motivated and stimulated him to present to the world his acclaimed work “Space Odyssey”.

In 1981 Roger Sperry was awarded the Nobel Prize for this proof of the “split brain theory”. You may have heard or read it many times: Some people are “left-brained,” others “right-brained”.

Leaping from the new research on spilt and intact brains, educators, management advisers, and self-help writers urge us to harness our undeveloped right brain.

Are you lacking in creativity, innovation or emotional empathy? Well, get your brain in balance. Awaken your dormant right hemisphere. When you are at work, you normally use the left side of the brain. You tap around 70 per cent of the left brain and uses only 30 per cent of the right side of the brain.

But creative people use the right side of the brain, about 60 per cent and left side 40 per cent. If you can utilise the untapped right side of the brain, you can also become more creative in your work.

Brain hemispheres

Early left/right brain research was mainly conducted by Roger Sperry and his associates on spilt-brain humans. Briefly, split-brian humans have their copus callosum surgically cut to control severe epilepsy.

It is through these experiments that psychologists began to understand how the brain’s hemispheres work. In 1981 Roger Sperry received the Nobel Prize in Physiology/Medicine for this research.

Specialisation

Based on this and other research, many psychologistics believe that the brain’s hemispheres specialise in different areas. The left is the logicside, dealing with language.

The right is the artistic side, dealing with creativity, imagination, divergent thinking.

Creativity, developing business plans, report writing, presenting proposals are right-brain functions. Advertising practitioners are well aware, that they have to use the right side of the brain, more than the left.

Visualisation

Visualisation is a right-brain function. Psychologists have found that individuals who visualise a finished product or end result are most successful in achieving their goals or solving problems.

Managers should, therefore visualise the end product or result as vividly as possible. They should practice mindmapping as a tool to discover their hidden talents.

The right hemisphere

The right side of the brain is the “Creative and innovative tool box of your brain”. It is the seat of your intuitive power. Your discovery channel is there.

The right hemisphere is a holistic. The right hemisphere is intuitive and deals in thinking: It grasps the relations between the parts directly rather than by a sequence of deductions. It is primarily concerned with our simultaneous comprehension.

The right side of our brain is very good at perceiving and expressing novel complex visual, patterns. It is able to synthesise all this information into an understandable whole.

The left hemisphere

The left hemisphere is the logical mode. It controls analytic thought and verbal responses.

The left side of the brain deals with information in linear, logical way which operates in piecemeal, step-by-step progress. It is specialised for spoken language, reading and writing. This verbal-analytic style is extremely efficient for dealing with the object world.

Because the left hemisphere proceeds in a logical, sequential mode, it cannot skip over gaps. Spoken words are individually analysed in the auditory region of this hemisphere.

Those who undertake routine functions perform their task with the left side of the brain.

Intuition

Research into the functions of the two hemispheres of the brain reveals that the left half in most people is the dominant, directive part, and it controls analytical, logical, and rational thinking. It draws specific conclusions from inputs based on a logical order of things, such as yes/no, proceeds/stop, right/wrong, etc.

The right half is underdeveloped in comparison to the left, and in addition to normal bodily functions is responsible for intuition, creativity, and imagination. It is the non verbal part of our brain, and deals in images and combinations of ideas.

The right hemisphere is underdeveloped simply because it is underutilised. We have not trained ourselves to consciously and purposely exploit its full potential.

Albert Einstein, who utilised the brain power fully said that people use only about two-tenths of their intellectual capacities. This should be no surprise when we realise people spend most of their time thinking the way they did in the past. They continue to operate, day in and day out, based on the habitual attitudes of mind they acquired over time, which are engraved into their memory like music on tape.

Why we are left brain oriented

In the schools, universities and professional programmes, we are used to learn by step-by step process. We learn in a sequential mode and prepare ourselves for examinations. Seldom do we think outside the box.

This way of approach has made us to use the left brain more and more. But in an organisational environment. We have to plan, organise, develop proposals, take informed decision, solve problems. For management function, we have to tap the right side of the brain.

Management thinkers like Peter Drucker are of the view that managers must learn to apply both sides of the brain equally. “Balanced utilisation of the brain power is crucial for excellence in management.”

How to tap the right side of the brain

According to Daniel Goleman who introduced the concept of “Emotional Intelligence” to the management world, “Those who have positive emotional qualities” will be able to tap the right side of the brain.

Positive emotional qualities, according to him are, positive thinking, positive orientation, energetic, persuasive, self confidence, persevering, forward looking, dedicated, open-minded, enthusiastic, energetic, resourceful, selfconfident, courageous etc.

Psychologists are of the opinion that people who are narrow-minded, dogmatic, arrogant, opportunistic, moody, sadistic may find it difficult to tap the right side of the brain.

They are also of opinion that “stress is right side brain killer” Functions of the right side of the brain will be very minimal for those who have developed stress. Managers should therefore not only perform their task with positive emotional energy, but also minimise and manage stress at work.

Check list for you

* Positive and practical imagination is my asset. I always act with interest, enthusiasm and commitment and initiative. I enjoy my work, I am very happy in my work.

* I am always bold, brave, active, alert, smart, happy and imaginative. I am an allrounder. I have full job satisfaction.

* I enjoy setting goals, targets in my work and enjoy achieving my targets. I am visionary. I know what I should achieve in the years to come. I am a good planner. I plan everything before I act.

* I am always positive, productive, constructive, dynamic and systematic. I always dream of victory, success and achievements. I am success oriented.

* I know how to manage stress. Stress management is my first priority.

* I am always very enthusiastic. Enthusiasm always lifts me up.

* I always think positively, speak positively, act positively and work positively.

* I sometimes use humour as a means of avoiding negative emotions.

* I am a firm believer in visualisation. My favourite hobby is mindmapping. I like to participate in brainstorming activities.

* I trust my feelings to guide me through experiences.

* I get a feeling of excitement when my ideas are accepted.

* I sometimes experience a flood of ideas - far more than I can immediately capture or use.

* I believe that one should always “sleep on a problem.”

* I believe that indulging in positive day dreaming. Dreaming with a plan is good.

* When thinking about a problem, I have an exceptional ability to shift gears. I enjoy acting on a hunch just to see what will happen.

* I can think of more unusual, more unique solutions to problems than other people.

* I enjoy the “aha” moments of sudden insight into things.

* A painstaking, disciplined effort is mandatory in creative problem solving.

* There are times when I experience a heightened awareness, a capacity to see more, hear more, sense more than is usual for me.

* I perform most of my activities with my left hand.

* I have mastered relaxation techniques.

* More than other people, I need to have things interesting and exciting.

* A person needs to pat himself on the back a little now and then.

* I have more capacity to tolerate, understand others and appreciate others.

* I am a thoroughly dependable and responsible.

If you have scored more than 20 “yes” responses to the above checklist, congratulations! Well done. You are a great asset to your organisation. You can have access to the right side of the brain and use your brain power in a more balanced way. You will be more creative and innovative in your work. You will be appreciated and admired by all in your organisation.

Over utilised left brain

70% used

1. Logical

2. linear thinking

3. Recognises words

4. Orderly sequences of thoughts

5. Focus and parts

6. Analytical

7. Routine functions are performed by this side. (Reading, writing, accounting, maintaining, stock levels, record keeping, book keeping)

Under utilised right brain

Only 30% used

1. Creativity

2. Innovation

3. New Ideas

4. Flash of Thoughts

5. Intuition

6. More memory power

Mind mapping

brainstorming,

visual thinking.

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