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Market ins n outs

Exploring the Capital Market - An introduction

How bonds are brought to the market

As with for shares, there are primary and secondary markets for bonds. A big difference between the stock market and the bond market is the active participation of the Government in addition to companies.

Securities - The term is used very simply to mean stocks, bond and other investment products.

In Sri Lanka, the Securities and Exchange Commission defines it formally as “debentures, stocks, shares, funds, bonds or notes issued, or proposed to be issued, by any Government or of any body, whether corporate or unincorporated, including any rights, options or interests (whether described as units or otherwise) therein or in respect thereof or any other instruments commonly known as securities, but does not include bills of exchange or promissory notes or certificate of deposits issued by a bank.”

The reason for this is that a Government cannot sell part ownership of it to a single person or a company through the issuance of shares. The Government issues bonds to raise money for many of its developmental initiatives and projects when its income sources are not adequate.

The primary market

The process of borrowing money in the capital market through the issuance of bonds is very much similar to the issuance of shares. When you buy bonds as opposed to shares you become a lender instead of a shareholder.

The issuer, who is the corporate or government which issues bonds promises to repay the money that you lend at a given date. The amount you lend is generally known as the ‘principal’. Meantime till the principal is paid, the issuer promises to pay interest on a regular basis, either once or twice a year or even quarterly.

The secondary market

An investor is not required to keep the bond until it matures. He can sell this at any time to someone who is willing to buy in the secondary market. The price you will fetch for your bonds will depend on a number of factors, including the interest rate movement at the time and the credit rating of the issuer amongst others. The secondary market for bonds is not a physical place like an exchange, but known as an ‘Over The Counter’ market. This is not a physical place but comprises dealers who trade over the computer or telephone.

Knowing which to buy

The bottom line is there is no simple answer as to what an ideal portfolio would be. A mix of debt, equity and a portion of cash is usually believed to form a balanced portfolio. However an in-depth analysis needs to be conducted to decide on which company’s shares and bonds should be bought.

Provided by the Securities and Exchange Commission of Sri Lanka


Initial Public Offering ABCs

An Initial Public Offering or IPO for short is when a company issues shares to the public for the first time. An initial public offer constituting of newly issued shares is called an Offer for Subscription. When the company’s shareholders offer existing shares to the public it’s called an Offer for Sale.

The issuing company may obtain the assistance of specialised firms, most often investment banks, to act as a Manager to the Issue. The Managers to the Issue helps the company determine what type of shares to issue, best issue price and the most appropriate time to bring the shares to market, inter-alia.

Here are some selected IPO and market related terms.

Aftermarket

Trading of an offering on or after the date the shares of the company enter the official list of the relevant stock exchange (ie. the listing date)

Allocation/Allotment

The number of shares given to an investor through an offering. The term Allocation applies to the number of shares given to an investor through an Offer for Sale, whereas the term Allotment applies to shares given via an Offer for Subscription.

Beauty contest

Investment banks compete for an issuing company’s IPO business during a process known as the ‘beauty contest’ (or ‘bake-off’), in which they present their credentials to the issuing company’s board and assess a preliminary valuation of the company.

Beauty contests are the norm for selection of Managers to the Issue in developed markets.

Book building

Book Building is a process of determining the price at which shares are issued to the investors. It constitutes a method of generating a book or collection of price and quantity data related to investor demand for an IPO. It is a mechanism where, during the fixed period for which the IPO is open, bids are collected from investors at various prices, between a floor (minimum) price and the cap (maximum) price. The final issue price is not determined until the end of the process when the book has ‘closed’.

Book building is a common practice in most developed countries and has recently been used in developing countries as well, including India. In Sri Lanka a somewhat similar process was used to price the large IPOs Dialog Telekom and Lanka IOC.

Buyer’s market

A market where buyers determine the price, usually because of an oversupply of stock.

Closing price

The final transaction price for a share on a particular trading day.

Delisting

Removal of a company from trading on the stock exchange usually because of reorganisation, merger or insolvency.

Disclosure

The reporting of financial statements, management shareholdings and other information that can be used for making investment decisions.

Dividend

The amount of money distributed to shareholders out of net profits.

Due diligence

The process of verifying information about a company, including financial statements, management, market share, legal matters and risks.

To be continued . . .

(Provided by Bank of Ceylon)

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