HSBC lifetsyle show

The first ever reality game show:

In a pioneering move, HSBC today announced the launch of an innovative education and entertainment (edutainment) TV game show which will bring financial decision making a part of your lifestyle. Introduced for the very first time in Sri Lanka by a bank, 'HSBC Lifestyle Show' a twelve episode reality TV game show will begin screening at 7.30p.m every Wednesday on Derana TV from 11 June 2008.

'HSBC Lifestyle Show' will be played out on a life size game board, with a promising experience that is larger than life where real people will be faced with making real life decisions in real time. Each group of participants will be given a cash limit and a credit card limit to invest wisely during the game.

Thus making the game show an opportunity to provide participants with valuable financial knowledge on how to invest, save, spend their hard earned money, and prove that money spent wisely is an earning.

Currently there is a trend amongst the public where they consider investments to be more of a rewarding financial instrument. Hence the key aim of the show is to educate viewers at large on how to invest wisely and maximize their returns.

Thinking on your feet is essential to survive the financial quicksand at every turn with strategies being thought through, split second decisions made and the results showing immediately. With a range of investment opportunities such as My Lifestyle Saver, Fixed Deposits, and Children Savings to choose from, participants will be given the choice of making the right investment for a better future.

Fabulous cash prizes and valuable gifts will be included in the competition, allowing contestants to try their luck by rolling the virtual dice to win. The ultimate winner will be the team that maneuvers themselves through this maze of benefits and drawbacks, whilst enjoying the thrills and spills of the competition along the way.