Sri Lanka on French TV

A leading TV channel in France, TV5, which presents the best of all destinations, will telecast “Echapees Belles Sri Lanka” (Beautiful Escape Sri Lanka) would explore French interest towards Sri Lanka in regaining its position as a major tourism destination!

The programme presented by Sophie Jovillard, will be telecast on December 15 and 16, on Channel 5 at 8.40 pm. The one-hour-documentary programme will focus on ‘Sri Lanka, A land like no other’ featuring magnificent beaches, lushness of nature, ancient cultural wonders and precious stones. Echapp,es Belles, a weekly travel documentary which takes the French viewers on a discovery trip, has a six million viewership.

The production was initiated and coordinated by Sri Lanka Tourism office in

Paris working with with the Sri Lanka Tourism Promotion Bureau in Colombo in partnership with Srilankan Airlines, Connaissance de Ceylon Travels, Amaya Resorts, Galle Face Hotel, Trans Asia Hotels, Tea Trails Ltd and The Palace Hotel, who assisted the French TV crew on their visit to Sri Lanka.

The programme targets the French tourism industry and will become another tool in the French market to promote Sri Lanka as a holiday destination.

This exposure is also be vital as a consumer promotion to support the tour operators marketing Sri Lanka for the 2008 summer season.

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‘Hotel Show 2008’ in July

Hotel Show 2008 will be held for the fifth time from July 11 to 13. The event will bring together a large number of local and international hospitality suppliers creating an excellent entry way for exhibitors to demonstrate their products to the hospitality industry of Sri Lanka and the Maldives.

Tourism has been one of the important industries of the country over the last two decades with numerous indirect benefits.

With the introduction of the new Tourism Act, the hospitality industry looks forward with new enthusiasm to serve visitors from new generating markets to contribute to the national economy as a major revenue generator.

Singer Sri Lanka joins with Ceylon Hotel School Graduates Association (CHSGA) as the main sponsor for the second consecutive time. Lanka Exhibition and Conference Services Ltd hosts the event.

“Once again it gives us the tourism industry much confidence to organise this event bringing in the latest equipment and technology, plus professional upgrades in raising industry standards to make claim for Sri Lanka as a quality destination for travel,” Chairman, Organising Committee, Kumar Senaratne said.

“The show will be a valuable opportunity for showcasing the capabilities of local as well as foreign suppliers, the overall industry will benefit from this event while creating a positive image about the country,” Sarath Fernando, President, Ceylon Hotel School Graduates Association said.

Hotel Show will include a large number of stalls displaying facilities for management and technology, furniture, furnishing and tableware, food and beverage, catering equipment and services and health, leisure and entertainment.

A large number of visitors are expected to visit the show, ranging from hotel and resort managers to tourism industry professionals, bakery owners to chefs and much more in the industry of hospitality organisers have introduced a new concept to the show, including a bakery competition, beverage sampling, interior and landscaping show, a display of latest technology used by the hotels, bartender competition, hawker food festival and hotel uniform fashion show which will add colour to the event.

Sri Lanka Tourism Promotions Authority together with the national carrier is engaged in promoting the country as a tourist destination especially along the Mid-East and China.