Dialog CMO feted
Chief Marketing Officer (CMO) of the Dialog Telekom Group, Nushad
Perera was recently bestowed with the ‘Global Brand Leadership Award’ at
the Asia Brand Congress 2007 held in India.
The Award was presented to Perera by the Economy Minister of the UAE
Sheikha Lubna Al. Quasimi at a ceremony in Mumbai in recognition of his
professional drive to successfully forge and build the Dialog brand
across all ethnic, cultural and socio-economic grou- ps in Sri Lanka.
Perera has infused into the Dialog brand, a vibrant dynamism which
has made it a household name in the
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Nushad Perera |
island nation and today reaches the lives of more than four
million countrymen.
He is credited with bringing in several ground-breaking brands and
sub brands for Dialog Telekom during his nine plus years in the company.
From SMS to 3G, Perera has built the brand portfolio that made Dialog
the Number One network in Sri Lanka several years ago.
Perera was recognised by the Chartered Institute of Marketing (UK) in
2001 and was awarded the CIM Marketer award in 2001. Currently planning
to read for his PhD, he is armed with an MBA from the University of
Leicester UK, and is a fully qualified marketer with a CIM and APMF
qualifications.
Prior to selecting the winners, the Asia Brand Congress gathers all
information and data on those persons who understand brand management
and the evolution of brands to meet new market challenges, with special
emphasis on those whose strategic planning have helped build their
respective brands. |
