Dankotuwa voted as one of Lanka’s strongest brands

RATING: Superbrands, the UK based independent authority which promotes the discipline of branding and pays tribute to exceptional brands all over the world has voted Dankotuwa as one of the Strongest Brands in Sri Lanka.

A Superbrands rating is today the worldwide benchmark which recognizes brands with significant strategic focus and commitment for achieving extraordinary results, and is one of the most prestigious branding publications that are available. Although the concept began in the UK, it has now spread across the world to over 50 countries, Ruchi Gunewardene, CEO of Superbrands Lanka Limited said.

A Superbrand offers consumers trust, confidence, consistency and the highest quality which consumers recognize and reward through purchases or continued customer support.