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Wednesday, 19 December 2012

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Nestlé introduces Maggi Magic Chicken

Nestlé Lanka unveils yet another innovation with its latest offering, Maggi Magic Chicken, by introducing granulated seasoning for the very first time to Sri Lankan households.

Maggi Magic Chicken, enriched with the essence of real chicken, real garlic and essential spices, is a unique flavour-enhancer guaranteed to bring out the natural taste of food. The ideal option for the preparation of quick, delicious meals in any household or kitchen, the one-of-a-kind product is made available to consumers in an easy-to-use format, requiring them to only add a simple sprinkling of the Maggi Magic Chicken seasoning whilst cooking to add great flavour to any home-cooked meal. Commenting on the product launch, Asst. Vice President, Food, M Priyadarshinie Karunaratne said, "Most often housewives and chefs spend a considerable amount of time on the preparation of spices and other elements to enhance the flavour of a dish, making cooking a somewhat tedious task.

This insight fueled our Maggi Magic Chicken innovation, enabling all our consumers to add real chicken essence and garlic into their meals, minus the hassle of preparation.

We believe that consumers will find our product to be of great use, especially during this festive season."

Managing Director of Nestlé Lanka PLC Alois Hofbauer further added, "We are pleased to launch the very first granulated seasoning product Maggi Magic Chicken to our consumers in Sri Lanka.

Produced with superior technology for granulating and using quality ingredients.

As a company that remains true to our promise of Good Food, Good Life, we believe that through our latest offering, our consumers will not only be able to enjoy tasty meals but also save precious time in its preparation."

The all new seasoning dissolves easily and comes in a re-sealable pouch for easy storage and is also available in sachet form for single use. For more information please visit www.nestle.lk.

 

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