Best shirt in town unveiled

Demi Hewamanna

It's the season and one always love to look simply the best when going for those cocktails, office parties, family gatherings or anything else.

The ladies sure do know how to beat and look the best for any function but sometimes, the young gentlemen have a difficult time in looking their best for that special occasion.

Keeping this in mind, the man behind Hameedias, Fouzul Hameed has come out with the Best Shirt in town and also a new mobile app to get the fastest fashion tips for any occasion with a tap of phone.

"Launching the Best Shirt in Town was realizing the amount of work we have put in the past two decades. I was thinking are we ready to make this name and later with the support of the technical team and everyone else came up with this", Fouzul added. This is not about the price or the design as this shirt will go in par with any European shirt.

Fouzul stressed that Sri Lankans buy clothes on an impulse or for the sake of buying and not for looking great. The fabric that he uses for the designs is known to be the most expensive fabric in the world - Thomas Mason.

Together with this launch, Hameedias launched The Ensemble which is a mobile application that allows customers to log into the site (www.envoymansion.com), check out and buy Envoy and Le Bond products and also with one picture posted to them get the right measurements for the suits and have them delivered straight home.

Heralding the season, Hameed lit up the 15 foot Christmas tree at the mansion and said that there is a whole lot of events to come out for 2013 such as fashion shows, Italian couture and much more.