SLIM wins prestigious global awards
Sri Lanka Institute of Marketing (SLIM) has bagged two prestigious
awards at the annual Global Awards for Brand Excellence conducted by the
World Brand Congress. The two awards were “Brand Excellence in Service
Industry Award “, and the “Overall Brand Leadership Award.”
SL IM Award winners |
The awards ceremony was held at prestigious Taj Lands End Hotel,
Mumbai where SLIM secretary, Dhanesh R Jayathilaka accepted the two
awards on behalf of SLIM.
“These awards confirm the excellent work being carried out by SLIM
which is the national body of marketing in Sri Lanka. This is a
testament of the tremendous efforts of the passionate and dynamic team
of people at SLIM who work tirelessly towards the upliftment of the
marketing fraternity and the marketing profession in Sri Lanka” said
SLIM President Tilan Wijeyesekera. “Moreover being recognized at the
World Brand Congress brings pride to Sri Lanka and our marketers as it
signifies the great deal of talent and potential available in our
country to develop truly world class brands and organizations. SLIM is
proud to share this accolade with all our valuable members and other key
stakeholders who continuously strive to add value to our marketing
fraternity and our nation”
“As the national body for marketing in Sri Lanka, SLIM has been able
to outshine all the other countries in Marketing & Branding which proves
that Sri Lanka is the best in the region. It brings glory not only to
SLIM but the entire marketing fraternity in Sri Lanka and all our
stakeholders. Recognition of our marketing and branding is an indication
of our stature and at the helm.” Said SLIM CEO/ED, Sanath Senanayake.
The World Brand Congress honours the world’s branding & marketing
elite at the Global Awards for Brand Excellence. Outstanding
professionals and brains from some of the world’s biggest brands & most
influential marketing organizations converge under one roof for this
prestigious event.
The gala award ceremony also recognizes the brands which have made a
significant achievement in Performance, Image & Perception, and Loyalty
and have reached the stage of becoming synonymous with the relevant
product or service category.
These awards are a true recognition of the value adding work being
done by SLIM for the Nations marketers. The Sri Lanka Institute of
Marketing is the National Body of Marketing which has a mandate of
uplifting the marketing fraternity in Sri Lanka and thereby adding value
to the economy and our nation. SLIM has numerous objectives to achieve
in any given year which include, improving the standard of marketing in
Sri Lanka, proliferating the knowledge of Marketing, increasing the
efficiency and effectiveness of marketers, recognizing and motivating
marketers being some of them. |