Innovation for scalp care
Do you belong to the 60 percent of world population which suffer from
dandruff and other scalp problems?
Unilever's Clear has partnered with the world's leading
dermatologists from the International Academy of Cosmetic Dermatology (IACD)
to provide you the solution through its breakthrough technology in scalp
care - 'Nutrium10'.
Clinical research shows that dandruff and other scalp problems like
dryness originate deep under the scalp. Washing away visible flakes on
the surface does not treat the root cause. With Nutrium 10 the root
cause for dandruff is approached in three revolutionary steps. One, It
builds the scalp's natural defense to fight against dandruff causing
factors. Two, it penetrates three layers deep into the scalp to repair
the scalp's natural barrier and three it clears dandruff from the scalp
surface.
Clear offers a customized solution for both men and women in the form
of Pro-Nutrium10 and Nutrium 10. Pro-Nutrium10 formula which is
specially designed for the male scalp is a combination of 10 Pro
Vitamins while Nutrium10 for women includes 10 essential vitamins. Both
these shampoos are formulated with mineral nutrients that treat dandruff
at the roots and deeply nourish the scalp to eliminate flakes, sooth
dryness and repair the scalp to strengthen its natural resistance.
Commenting on the product, Category Head for Hair care at Unilever Sri
Lanka, Wathsala Aluthgedera stated, "The brand's patented technology and
superior formulation is a result of extensive research and development
by scalp and hair care experts.
"Our innovative breakthrough, Nutrium10 technology took years of
research and is a part of our mission to deliver the most effective
anti- dandruff shampoo that deeply nourishes and strengthens scalp and
hair by treating the root cause of dandruff".
The product not only focuses on scalp health care but also recognizes
different hair care needs when it comes to men and women. This is the
very reason Nutrium10 formula was customized in order to cater to the
specific needs of men and women.
Pro- Nutrium10 for men helps to remove dead skin cells on the scalp's
surface; restores scalp nourishment; and boosts scalp's natural defense
against dandruff and itch. Nutrium10 for women offers 10 vitamins and
minerals which helps as a moisturizer and boosts stronger hair growth.
This enrichment of the scalp gives both men and women the total three
scalp effects they desire - no dandruff, no dryness, and no itch.
The product's mission to deliver the most effective anti dandruff
shampoo will continue through their revolutionary technology,
contributing to improving better scalp health among the people. |