Ceylinco Insurance Brand of the Year

Ceylinco Insurance, once again consolidating its pioneering position in the Sri Lankan insurance industry, has been recognised as the eople's Insurance Brand of the Year' for the sixth consecutive year. Initiated in 2006, the concept of Peoples Award is unique and novel where people are the primary and only source of deciding who the winners are across the brands, organizations and personalities.

The People's Awards, conducted by the Sri Lanka Institute of Marketing (SLIM) in association with Neilsen Lanka (Pvt) Ltd, recognise and honour brands that have won the hearts of Sri Lankans. Having being chosen for the People's Awards for the sixth year, Ceylinco Insurance has reaffirmed its prestigious position as the most preferred Choice of the People of Sri Lanka.

Following an extensive research criteria, the winning brands have been selected over a period of five months stretching from September 2011 to January 2012. Over 2,700 people aged 18 to 50 yrs are interviewed as a random sample from all nine provinces. Hence, the results reflect the opinions of people from all regions and communities.

During the year 2011 , Ceylinco Insurance recorded a premium income of Rs 19.8 billion out of which the General Division contributed Rs 10 billion with the Life Division contributing the balance Rs 9.8 billion. This signifies an increase of Rs.1.8 billion over the previous year, with the overall growth standing at 10%. At Ceylinco Insurance, we consider winning this award as a benchmark that measures our corporate success. It also determines how close we are to the people of Sri Lanka. It is indeed an honour we are proud to share with our customers and all Sri Lankans says Patrick Alwis, Deputy Chief Executive Officer of Ceylinco Insurance General. Innovation and listening to our customers, have always been priorities for us and have fuelled our success.

We have always strived to develop and initiate products and services which address the needs of our customers and deliver what is promised through a wide network of branches that gives us a close presence among our customers. These have been important milestones in our success story.