Notebook market growing
The notebook market is growing at a rapid pace while the desk top
market is shrinking. Over 280,000 computers are sold and out of this 70
percent is in the notebook segment.
HP Brand Ambassador Angelow Mathews receiving the loyalty
card from HP Country Manager Lackshmindra Fernando. Picture
by Sumanachandra Ariyawansa
HP Country Manager Lackshmindra Fernando said that the notebook
segment is expected to grow even further and 95 percent of the notebook
market is brand new. "Unlike a Desktop computers notebooks cannot be
assembly hence customers we guaranteed of a quality product," he said.
"The tax incentives provided by the Government too helped the industry
in a big way," he said.
HP also launched a new customers loyalty programme to enhance service
delivery standards. This is the first such programme launched by a
computers company in Sri Lanka.
With E Club membership HP intends to expand their relationship
through identifying and pursuing new opportunities in consumer and
business notebook markets. The programme will help to exchange ideas
with respective segments and proactively to succeed in today's dynamic
environment. This programme strives to enrich value proposition and add
value to all HP notebooks. HP is very confident that customers will be
benefitted through this programme by purchasing good quality products at
"Through E Club Membership we have created a unique, compelling and
believable brand promise for all our existing and potential notebook
users, delivering world class after sales support services" HP Personal
System's Group Channel Marketing Manager and Marketing Specialist
Ginsara Dias. He said this loyalty programme would be for notebooks and
would be extended to Desktop users in the future. Once customers
purchase any product from the HP consumer notebook or commercial
notebook range from authorized HP dealers, they can register the product
online at www.hp.lk and become a member of the HP E Club. Customers will
receive a loyalty card and this will be passport for superior HP support