Sara Sihina - the fifth element
Coca-Cola and BnS:
The event, which took place on September 14 at the Sirimavo
Bandaranaike Hall, BMICH, was attended by drones of fans, VIPs and media
personnel. Rather than a conventional CD launch, Coca-Cola Beverages and
BnS opted to go for a radically entertaining show, where musical
performances were entwined with video shows, sneak peeks with
international music icons such as Asha Bhosle and Hariharan.
Coca-Cola Beverages Sri Lanka Limited were the main sponsors of the
unveiling of Bathiya N Santush's (BnS) (two of their Brand Ambassadors)
latest album, 'Sara Sihina' The fifth element'.
Coca-Cola Beverages and BnS have had a very productive and fruitful
relationship over the course of several years.
Speaking of the event, Coca-Cola Far East Limited Country Marketing
Manager Chamara Lokupothagamage said "Bathiya N Santush hold a very
special place in the music industry of Sri Lanka, with their innovative
fusion of local and global music. We collaborate with them frequently on
several projects such as concerts throughout the country. We are proud
of the fact that we are able to work with them on this project as well.
We feel that BnS and Coca-Cola complement each other as both stand for
the youth of the country."
Reflecting on the album, Bathiya Jayakody said, "this album truly
reflects all the experiences that we have had in the last five years.
For this launch, we wanted to do something truly new.
We have done many shows for others, but this time we wanted to do a
show for ourselves." Speaking of their partnership with Coca-Cola, he
commented that "we consider the Coca-Cola team as our friends.
The new album reached after a long gap of five years. Fans were
expecting the best from the release of this long-awaited album and were
not disappointed. |