Advertorial

PC Pharma helps GPs in Galle

PC Pharma (Pvt) Ltd pharmaceutical company, in an effort to enhance the dispersion of medical standards in the island recently conducted a seminar and training session on the effects, symptoms and results of 'painful knee' to the doctors of the Galle district.

"This ailment is very common in Sri Lanka today. However, it is not only neglected but is virtually un-diagnosed due to the concept that it is a minor ailment and will soon pass. The detrimental effects of painful knee, if not addresses early and treated carefully will affect an individual throughout his or her life. Neglecting the pain or limiting treatment to traditional over the counted remedies not only causes further harm to the knee itself, but will compound the issue to a large extent.

Through educating the general practitioners on the causes, symptoms and treatment of painful knee, what we aimed to accomplish was a spread of awareness about the condition and the treatment to doctors in the Galle district," said head of training and brand development, PC Pharma Sean Sheriff.

The limited resources outside of Colombo severely limit the spread of information and technology to areas such as the coastal belt. What resources that are available are channelled towards more serious conditions such as the painful knee syndrome. Through the training program, PC Pharma aims to educate general practitioners on the symptoms of painful knee and channel the patient to a specialist where the correct care can be obtained.

The training program also looked into the provision of temporary care till the patient can be examined by a specialist and the proper remedial action taken. The correct technique of examining and identifying the symptoms of painful knee as opposed to a simple sprain or twist was taught to the doctor's present.

The presentation on the orthopedic condition, which contributes to the development of Painful Knee, was carried out by Dr. Rukshan Sooriyarachchi, Consultant Orthopedic Surgeon, Karapitiya Teaching Hospital. Dr. Sooriyachchi stressed the importance of training programs to areas where resources and awareness was lower than that available in Colombo. "The symptoms of painful knee are often mistaken for simpler and less detrimental injuries such as common sprains and twists.

Many general practitioners simply prescribe a topical balm and send the patient home, little knowing that the injury will become worse and the bone will deteriorate over time leading to extreme pain and in certain situations the need for knee replacement surgery.

The traditional lack of resources available in rural areas is a major set back in the medical field. Although Galle is famous for bright minds and sharp intellect, the limited advantages available to doctors in these areas is a situation PC Pharma is actively trying to improve.

The extent to which practitioners in this area go to on behalf of their patients is little known and under appreciated.

Speaking on the future plans of contributing to the development of facilities and training in the field of medicine General Manager, PC Pharma Dilshard Ikram was enthusiastic about the response and the hopes of conducting more of the same. "As a company we have always looked at what's best for our stakeholders.

We felt privileged to mingle with learned doctors in the southern region, who bring the experience and professional relationships built and nurtured over the years with the medical fraternity. By providing our doctors with better options and improving the skills available to them we aim to not only enhanced their abilities but also improve the treatment levels available to the patients.

GlaxoSmithKline felicitates long-serving employees

GlaxoSmithKline (GSK), the leading pharmaceuticals and Vaccines Company in Sri Lanka felicitated 28 members of the company's staff for long and dedicated service at the Mount Lavinia Hotel recently.

GSK Sri Lanka Managing Director Stuart Chapman said that the company appreciates the decision of the award winners to join GSK and serve the company with dedication for many years. "We not only appreciate your efforts over the years, but also the support that you have received from your family. You have stood the test of time."

The company acknowledges the commitment and the effort of those felicitated to serve their country.

"We honour you for the commitment you made many years ago through GSK, to serve the people of Sri Lanka. What better way to achieve this than through GSK, whose Mission is to "Improve the Quality of Human Life, by enabling people to Do more, Feel Better and Live Longer," he said. Employees who were recognised for their long service received handsome commemorative plaques and other rewards.

GlaxoSmithKline has been doing business in Sri Lanka for over 55 years and set up one of the country's first pharmaceuticals manufacturing plants in the late 1950s. The world's leading research-based pharmaceuticals and vaccines company, GSK operates in 114 countries and employs over 100,000 people.

Headhunting for Maldivian Bank

CEO of Executive Search Ltd and Aims Fayaz Saleem has recruited a highly respected banker for a top management post in the Maldives.

The post of Chief Executive Officer of the Bank of Maldives was filled by Saleem who head hunted Ganesan Subramaniyam, a senior banker.

"After shortlisting suitable candidates from across the region and facing the challenge of having just ten days to fill the position, Subramaniyam was selected after evaluating all the criteria for this position," said Saleem, a veteran headhunter.

"After a systematic process of identifying curriculum vitae's and interviewing several candidates from India, Pakistan and Sri Lanka a shortlist of candidates were presented to the bank", he said. Subramaniyam has now moved to the capital Male and resumed work.

With over 30 years of experience in headhunting and an equally impressive pool of possible employees, Saleem has placed hundreds of top-end executives in key positions in Sri Lanka and across the South Asia region. This placement in Male's foremost financial institution is just another endorsement of Saleem's success in this business.

Saleem's remarkable records show success in various top and mid management level positions in countries like India, Maldives, across the Gulf, Singapore, Malaysia as well as to a lesser extent in the UK and Europe.

He has the endorsement of most of the blue chip companies and renowned corporates in Sri Lanka.

Discounts for HSBC Premier customers at Odel

HSBC will offer all its Premier customers a special discount of 25 per cent at Odel Unlimited, when they use their credit card to make purchases on August 1. This limited offer will entitle customers to enjoy a full day shopping from 9.00a.m to 9.00p.m. at Sri Lanka's Premier department store. This special promotion will enable customers to enjoy the discount, whilst shopping for their favourite international and local brands under one roof.

The HSBC Premier MasterCard offers customers benefits and privileges to complement their individual lifestyle. From shopping and entertainment to unmatched services locally and internationally, customers can also earn rewards points across the globe, making HSBC Premier MasterCard the most sort after credit card.

Tokyo Cement launches 'Do it Yourself' product

Tokyo Cement added another accomplishment by introducing a nation first with Tokyo Supermix Pre-mix concrete, a do-it-yourself home improvement product that is expected to empower the average homemaker to take care of their basic construction needs by themselves at a reasonable cost.

Manufactured from best quality material under stringent quality control by Tokyo Super Mix, Tokyo Cement's internationally accredited ready mix concrete is a pre-mix blend of metal stone, sand and cement that only requires the addition of water before it is ready for use; eliminating standard expenses related to construction such as transport, unloading, purchasing and mixing materials separately.

Packaged in standard cement bag size of 50kg sacks and sold at an affordable price, this pre-mix concrete product's value offers consumers 'more for less', where key advantages include minimum price, high quality, ease of use, weather resistance, easy storage, low material waste and a cleaner working environment.

The pre-mix concrete can be used for a variety of applications such as driveways, stepping stones, sidewalks and steps.

Hikkaduwa Beach Fest

Dialog Official Event Partner :

The much-anticipated 'Hikkaduwa Beach Fest' is back this year, with Dialog Telekom as its official event partner. Hosted by the Sri Lanka Tourism Promotion Bureau, this year's four-day beach blitz (July 30 - August 02) promises even bigger fun on the sands.

The Hikka Beach Fest will showcase a range of activities including beach sports, children's entertainment, a beach market, an international drum festival and the popular beach-rave and theme parties. Dialog will host a VIP-Lounge on the beach for its privileged customers, in addition to a host of promotions and prizes that include branded beach give-aways.