Siddhalepa woos Germans to learn Ayurveda

Hiran H. Senewiratne in Berlin

The Siddhalepa Ayurveda company Germany is attracting German and European doctors and physiotherapists’ to learn Ayurveda treatment methods at their Ayurveda Training University in Sri Lanka.

The German Wellness Association, the regulator on health and hygienic matters in Germany has given the green light to promote the Siddhalepa company to operate in Germany and train Germans on this ancient treatment method, said its Managing Director Chalinda Samarasinghe.

At the last ITB 2008, the Siddhalepa company demonstrated the Ayurvedic treatment methods at the ITB main hall, which is considered a rare opportunity for a Sri Lankan company, Samarasinghe said.

Many Germans, doctors and physiotherapists have evinced an interest to visit Sri Lanka to receive training on this ancient treatment method.

The main objective is to attract German tourists to Sri Lanka and also promote Ayurveda treatment and products in Germany and other European Union countries.

The Wellness Association an approved body in Germany will conduct seminars and workshop on Ayurveda treatment methods to educate the German public, he said.

He said this is a tremendous opportunity to promote Sri Lankan products among Germans who visit Sri Lanka especially for Ayurvedic treatment. With the association of the Wellness Centre, the company could access more than 200,000 Germans.

Therefore, they could promote this ancient medicinal concept aggressively, he said.

At present Siddhaleppa has four Ayurvedic centres in Germany and treats more than 1,200 patients a month. The company which has provided relief for people in Sri Lanaka and abroad for over seven decades, celebrates its 75th anniversary this year. Every Sri Lankan can be proud that Siddhalepa started by Kidney Specialist and Astrologer Ayur Dr. Hendrick De Silva Hettigoda in 1934 is today well known locally and internationally as one of the top Sri Lankan brands.