Country still to tap US$ 19b medical transcription business
Anjana Samarasinghe
Sri Lanka has still to tap the US$ 19 billion market in the US
medical transcription business through the BPO industry.
Chairman/CEO of E-WIS Group of Companies Sanjeewa Wickramanayake told
Daily News Business the US medical transcription market is a US$ 19
billion business which the country has not tapped yet.
Sri Lanka has high potential for attracting medical transcription
ventures in the BPO industry.
Philippines and India play a dominant role in the global outsourcing
business. The rising costs in India due to appreciation of the currency
against the US$ have made US to focus more on Sri Lanka for business
outsourcing.
Sri Lanka is also a virgin market with no possibility of competition
for a good period of time for the medical transcription business.
"BPO is heavily dependent on human resources and Sri Lanka is an
ideal destination for sourcing skilled people to the industry.
Unavailability of people willing to be trained in India and the
Philippines provide another definite advantage for Sri Lanka," he said.
E-WIS and Decipher of India have formed a synergic alliance for
selecting, training and inducting a highly efficient group of talented
people, and the production process of transcribing files for medical
doctors.
"We have invested Rs. 50 million for the project which commenced
operations in January. We have recruited 100 as the initial stage and by
the end of this year we expect to increase this amount to 250.
"We are also planning to set up another two similar facilities in
Kandy and Anuradhapura. We expect to provide 1,000 to 1,500 job
opportunities in the medical transcription sector, he said.
"We are basically focusing on the US market and it is vital to secure
contracts in the medical transcription business to survive in the
market.
Training is a vital factor in this business and we provide six months
training for the recruits," he said.
"We expect to create an environment where all employees could work at
their homes without coming to office," he added. |
