Airtel appoints Madison Media for Sri Lanka
Airtel India's largest mobile service operator gets ready to launch
in Sri Lanka it has announced the appointment of Madison Media, Sri
Lanka as its Media AOR in Sri Lanka.
Airtel evaluated only two agencies in Sri Lanka - Mindshare and
Madison and chose Madison after hearing presentations from both in Sri
Lanka three weeks ago.
Director Marketing and Communications, Airtel, Gopal Vittal said,
"Madison Media has been a strong partner and has played a part in
Airtel's success story in India and we are confident that they will
extend the same strong support in Sri Lanka too and deliver all that it
takes to make us succeed there." |