Advertorial
Account holders could obtain 75 per cent of their
average savings:
NDB Vishmitha savings go for interest free loans
BLAZING a pioneering trail in Sri Lanka’s banking sector, the NDB
launched a unique Savings Account named “Vishmitha”, which offers
account holders a totally interest free loan of up to 75 per cent of the
average savings balance maintained in the account, once in every 12
months.
Deputy Chief Executive of the NDB, Eran Wickramaratne said that this
first-of-its-kind savings account is designed to support the savings
habit among the Sri Lankan populace and give it a totally vibrant new
dimension.
“We’re endowing the traditional Savings Account with a revolutionary
feature of interest free loans which appeals to a massive slice of the
masses who still continue to have an unwavering trust in Savings
Accounts as their main thrift instrument”.
This account permits its account holders to obtain 75 per cent of
their average savings balance as an interest free loan once in every 12
months. These loans can be used for any purpose with no reasons required
to be given to the bank.
In fact the higher the account balance, the higher the loan option,
while the available savings balance receives full interest even while
the loan remains outstanding.
With its comparatively high interest rate of 7 per cent paid on the
daily balance, the “Vishmitha” savings account comes with an attractive
Pass Book. It also offers an ATM/ Debit Card free of charge, thus
enabling customers to withdraw at any of Sri Lanka’s more than 1000 VISA
ATMs, with no withdrawal free incurred.
Customers can open a ‘Vishmitha’ account with a norminal amount at
any NDB branch islandwide and with no restrictions on the number of
withdrawals permitted.
The loan can be requested by making a simple request by letter,
e-mail, fax or by filling up a loan application form at any NDB branch
and is repayable in 12 equal monthly instalments by depositing money
into the savings account.
The minimum loan one can apply for is Rs. 5000. If one has obtained a
loan against the savings account, an amount equivalent to the average
balance will be held under lien until the loan is fully settled. The
same account can be operated over under lien amount to carry out usual
transactions.
Wickramaratne further said that the ‘Vishmitha’ is the ideal savings
instrument for young executives and professionals, government sector
employees and even housewives.
“Such an account is also ideal for receiving salary payments since
float balances contribute to increase the average account balance.
These Account holders can physically plan their spending patterns so
as to ensure a higher balance at all times thus qualifying for a higher
Interest Free Loan than they normally would be entitled to. Parallely
since all benefits are only linked to the savings growth, the saving
objective is not compromised in any manner”.
Unilever Sunlight Saubhagya Scholarship Awards
SUNLIGHT the lea-ding brand of Unilever Sri Lanka is the market
leader within the laundry soap category accounting for over 77 per cent
of market share. Sunlight has touched the hearts of many a Sri Lankan in
numerous ways, adding vitality and a ray of sunshine to life.
No doubt the trust and confidence of its consumers has played a key
role in the success of the brand. This was made further evident when
Sunlight was awarded The Most Popular FMCG Brand of The Year for the 2nd
consecutive year at the People’s Awards 2007.
Sunlight has over the years gone beyond the functional space of
giving homes and communities a clean fresh wash. The brand which has
grown to become a household name and an icon so to speak has reached out
and touched communities and people of diverse ages, races and cultures.
Clean water and Sunlight have given many housewives a reason to smile
and has given millions of Sri Lankans and spring in their step as they
step out daily in pursuit of their jobs, careers and dreams.
Many wells have been constructed in remote villages, giving those
communities and schools an opportunity to experience the freshness of
clean water and sunlight in their lives.
Not only have these projects helped to improve the overall standard
of lives of people but it has also become a source of strength and
encouragement.
One such project undertaken by Unilever Sri Lanka in the recent past
is “Sunlight Saubhagya” which focuses on harnessing the entrepreneurial
spirit among rural women.
This project empowers women by providing them an opportunity to
generate a sustainable income and thereby enhance the quality of lives
of their families. This project which commenced in January 2003 now has
over 3500 participants and has become popular all across the country.
Whilst enhancing the lives of the participants and their families,
this project also aims to extend the benefits to the community.
As such, individuals living in the vicinity will also benefit from
the community development activities that take place including building
of community centres, wells, libraries etc.
In recognition of these services to the community, this project is
also supported at a national level by the Ministry of Samurdhi and
Poverty Alleviation.
Moreover, recognising that children are our future, Sunlight also
launched “Sunlight Saubhagya Scholarship Awards” which focuses on
highlighting and nurturing talents of children of the women
entrepreneurs under the Saubhagya scheme, providing them with a helping
hand to brighten their future.
Hayleys and Fujifilm exhibition on Sept.28
GLOBAL PHOTO imaging leader Fujifilm and the brand’s Sri Lankan
partner Hayleys Consumer Products Limited (HCPL) will emphatically
demonstrate their leadership in and commitment to the local market at
the upcoming ‘Image Today’ exhibition in Colombo.
As ‘Golden Sponsor’ for this bi-annual international exhibition for
the photography and advertising industries, HCPL will display and
demonstrate some of the latest digital cameras and digital photo centres
and give visitors a glimpse into the latest Fujifilm Frontier Series
digital minilab that is to be launched in Sri Lanka shortly. Image Today
takes place at the BMICH from 28th to 30th September.
Hayleys Consumer has taken 16 of the 48 stalls in the area designated
for Photography at the Sirimavo Bandaranaike Exhibition Centre adjacent
to the BMICH and has invited four top notch professional photographers
to conduct free workshops for visitors at its giant Fujifilm stall.
“We believe that our leadership in the local photo imaging market
makes it incumbent on us to play a lead role in promoting the art of
photography at events like this,” said, Head of Photo Imaging at HCPL
Selvaratnam Nimal. “A visit to Image Today will make it clear what makes
Fujifilm the market leader in Sri Lanka.”
In a further demonstration of Fujifilm’s commitment to the country,
two senior representatives of Fujifilm Regional Services in Singapore,
Regional Marketing Advisor Masato Yamamoto and General Manager Technical
Shuji Mohri will be in Sri Lanka especially to be present at the stall
to meet visitors, he said.
One of the highlights of the exhibition will be the launch of some of
the newest models of Fujifilm digital cameras led by the FinePix S5 Pro,
an ultrahigh resolution digital camera built for the severe conditions
of professional photography.
The camera represents a fusion of Fujifilm’s CCD SR Pro and RP (Real
Photo) Processor Pro features into Real Photo Technology ProT, the
ultimate image quality technology.
Hayleys Consumer will also offer visitors to the stall an opportunity
to purchase cameras, accessories and other equipment at special prices,
Nimal said. |