IDA promotes growth-oriented entrepreneurs in CP

The Industrial Development Authority (IDA) Central Province, a partner organisation of Start and Improve Your Business Association of Sri Lanka (SIYB - Sri Lanka), coordinated and delivered its fifth Expand Your Business (EYB) training programme for growth oriented entrepreneurs in Matale last week.

The training programme was held for 40 hours over 5 days and consisted of 15 businessmen and women from Matale. Sponsored by Regional Economic Advancement Project (REAP), the training reached out to entrepreneurs enabling them to develop a business growth plan and strategies to grow their business, expand the market and increase profits.

It also provided the basis for better understanding of the practical aspects of marketing, human resource management, finance and operations management for strategic expansion of the business in the long term.

CEO of SIYB - Sri Lanka Swarnamali Abeyasuriya whilst commenting on the programme said, "Growth-Oriented entrepreneurs play a vital role for the Sri Lankan economy in terms of revenue generation and employment creation. EYB strategic management package was developed by ILO to educate these entrepreneurs to expand their businesses further and therefore contribute to the development of SME industry in Sri Lanka.

IDA - Central Province has been instrumental in promoting the programme among growth-oriented entrepreneurs.

She thanked EYB Consultants Sujan Nanayakara and Susantha Katukurunda on their efforts. EYB is a practical, modular-based and interactive course that establishes an on-going supportive relationship far beyond the training room to meet the specific needs of growth-oriented entrepreneurs.

The next EYB training by IDA - Central Province will be held in Matale in October.