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| Thursday, 3 March 2005 |
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PATA launches Total Tourism Survey The Pacific Asia Travel Association (PATA) has launched its Total Tourism Survey, which will compile the views of travel and tourism professionals on issues that will affect the future of the industry. PATA encourages all members of the travel industry to fill out the survey online, or by downloading and sending back the form as an attachment or fax. The survey investigates all the modern issues directly or indirectly facing the travel industry, among them: peace negotiations, terrorism, EU expansion, a common Asian currency, bird flu, global warming, ageing populations, tourism as cultural protector or destroyer, the mass media's coverage of crises, the impact of travel advisories, distribution technology, aviation, human resource challenges, domestic and regional tourism growth and whether the industry is ready to handle a large volume of traffic from India and China (PRC). |
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