Seminar

A seminar on enhancing profitability through innovative thinking organized by Management and Science University of Colombo will be held on January 12, 3 p.m. onwards at MSU auditorium, Duplication road Colombo.

The students of the Management and Science University (MSU), Colombo undergraduate program in hospitality and tourism management are required as part of their study program to organize a seminar on a topic of their choice. The above chosen topic “Enhancing Profitability through innovative thinking” looks at how sustainable practices will form as a differentiation factor among competition which in turn will give the organization following these practices a competitive edge which can be exploited in a competitive market place. “Good Stewardship is good business.”

Sustainable tourism is also known as responsible tourism is based on three pillars which are the environmental integrity, social imports and economic development. The seminar will follow these three pillars of sustainable tourism which would be discussed in depth by a panel of distinguished speakers in the local hospitality and tourism fraternity.

The panel will compromise of Amal Nanayakara of Aitken Spence Hotels who will speak on the social impacts of sustainability, Dr Suranga Silva of the University of Colombo who will speak on the economic development aspects and Dr Varuna Fernando who is a consultant in environmental studies to address the gathering on the environmental integrity of the topic.

The lecturers will be followed by a panel discussion where the audience can ask questions from the panel.

More details could be obtained from [email protected]