Advertorial
Through Airtel Kirula:
Airtel establishes solid partnership
Bharti Airtel Lanka through the launch of its hallmark retailer
incentive scheme, Airtel Kirula has been ignited to recognize and
provide continued support towards the sustained effort of all retailers,
whose diligent commitment has provided a rich Airtel experience to all
customers.
CEO of Bharti Airtel Lanka (Pvt) Ltd, Amali Nanayakkara, handing
over the prize of a return air ticket to Bangkok to Chandra
Kumara Pathirana, proprietor of Pathirana Communication,
Kuliyapitiya in recognition of securing the highest SIM
activations for Airtel in Sri Lanka. Also present is Head of
Sales and Marketing of Bharti Airtel Lanka Vidur Rattan. |
CEO of Bharti Airtel Lanka, Amali Nanayakkara said, “A key strategic
priority for us is to build and scale up the organization to
aggressively deliver accelerated growth, while retaining the core values
of Airtel. Our commitment, therefore is to deliver total customer
delight.
This philosophy infuses a fresh incentive to our well deserving
retail partners through this scheme, which, in turn, translates into a
rich experience delivered to every customer, at every retail touch
point, generating impressive results for Bharti Airtel Lanka,” she said.
Retailers from the North Central and also, the Southern Provinces
participated at the launch ceremony.
“The Airtel Kirula initiative is a first of its kind in Sri Lanka.
Having launched only recently, Airtel has set in motion a number of
exciting and novel retail initiatives for our benefit. What’s more, we
are proud to be selected as one of the top selling retailers of Airtel,
and prouder still to be taking Airtel personally to Sri Lankan
customers,” said Chandra Kumara Pathirana of Pathirana Communications in
Kuliyapitiya.
“Airtel, from its inception “always encouraged the development of the
retail community through various meaningful offerings. With Airtel’s
rising popularity, we see more and more customers moving to Airtel.
The launch of Airtel Kirula is a major initiative, where all of us
feel that we are part of the company, actively contributing towards the
success of Airtel, while delivering a great product to our customers,”
said Sampath Maduranga, Proprietor of Sampath Communication, Matara.
“The outstanding performance of our stakeholders deserves incentives
over and above the norm, which is what we have initiated through Airtel
Kirula.
It confirms our continued commitment to appreciate them meaningfully
for their diligence and sustained effort in enabling all Sri Lankans to
‘talk freely’ ” Nanayakkara said.
Brandix officals handing a token to President Mahinda Rajapaksa. |
Brandix donates to IDPs
Brandix has donated clothing to the value of Rs. 20 million and an
estimated Rs. 2.5 million worth of relief items collected by the Group’s
employees to the Internally Displaced Persons (IDPs) in camps in
Northern Sri Lanka.
The donation was presented to President Mahinda Rajapaksa at Temple
Trees recently. A team from the Brandix Group’s CSR Unit also visited
the IDP camps at Menik Farm in Chettikulam and at Padaviya and
distributed water tanks, water bottles, food, dry rations and garments
among the IDPs.
Com Bank CSR benefits Matara hospital
The Commercial Bank of Ceylon has reaffirmed its commitment to the
Southern Province, by setting up a High Dependency Unit for the ward No.
17 of the General Hospital, Matara in its latest Corporate Social
Responsibility (CSR) initiative. The CSR Trust of the country’s
benchmark private sector bank has provided essential equipment including
three multi parameter monitors, syringe pumps and defibrillator to the
hospital, following a request by Consultant Physician of the Hospital,
Dr. Aruna Munasinghe.
“The Matara hospital has to cope with a large number of admissions
and medical emergencies.
Fonterra partners Mother Sri Lanka Foundation
Fonterra has partnered the Mother Sri Lanka Foundation, a group led
by the Presidential Secretariat, on a nationwide campaign to encourage
and inspire school children to share their ideas on ‘building a better
Sri Lanka’.
‘Voice of Youth for a better Sri Lanka’ is a national competition
open to children from schools island-wide, and requires youth to write
or express their hopes, dreams and aspirations for the future of the
country.
The competition, endorsed by the Ministry of Education, will touch
over 350,000 students in 340 schools across the country.
The call for ideas has already reached schools in Galle, Matara and
Hambantota districts. Participating students were encouraged to be
creative and let their imaginations flow as they expressed their views
through presentations, street dramas, inspiring speeches and mock radio
and television ‘talk show’ interviews.
Managing Director of Fonterra Brands Lanka Achyut Reddy said that
education and youth development is an important focus for Fonterra in
the community.
“The Sri Lankan youth are our future as a nation. They are tomorrow’s
leaders in business, and they are tomorrow’s leaders in our communities.
We are proud to support a project which inspires tomorrow’s leaders to
take ownership of their future and contribute meaningfully towards the
betterment of the motherland,” he said.
Fonterra’s support of this project builds on the efforts the company
has made to improve nutrition education of youth and families, and
rebuild schools and orphanages in the Biyagama community.
Janaki Kuruppu, who leads the Mother Sri Lanka Foundation, said: “We
are pleased that industry leaders such as Fonterra along with a few
others have pledged their support and commitment towards this project.”
“Fonterra’s involvement is critical as we jointly believe in a
healthier environment for today’s youth, and what better way than having
youth express it themselves” she said. “We are glad to have Fonterra on
board with us to steer this project forward, as they share the same
passion and enthusiasm towards our cause” she said.
Difference between winning and losing
Edge Nutrition Inc, recently launched the first sports drink called
Sports Edge in Sri Lanka.
Sports Edge would make the difference between winning and losing in
an intensely competitive and enduring sports arena,” a company spokesman
said at a press briefing.
Sports Edge is bottled in Sri Lanka under the licence from Edge USA.
It is specifically formulated for the hot and humid conditions.
Sports Edge is made especially for those involved in sports and
exercise, and is formulated with the carbohydrates and electrolytes
required for the body to achieve optimum performances.
The key advantage behind Sports Edge is the unique structure of the
carbohydrates which releases its energy in a more stable, efficient and
controlled manner into the blood stream without disturbing and
destabilizing the body like products made out of Glucose.
It has three distinct advantages and properties. It provides the body
with the correct energy spurt required for short duration sports.
Broadcast Asia 2009:
Microimage mobile media to showcase products
Microimage mobile media, will feature its award winning products at
the up-coming Broadcast Asia 2009 in Singapore this month. This will be
the first time a Sri Lankan company will be featuring its products in
the broadcast automation space.
“We are very excited to participate for the first time in this
prestigious event” said CEO of Microimage Mobile Media Harsha Purasinghe.
This will enable us to venture into the region and also gain more
visibility to our broadcast automation product,” she said.
Broadcast Asia is the region’s most comprehensive event covering
digital multi-media and entertainment technology.
This is the 14th edition of the event where it attracts 16,000 world
renowned solution providers, broadcasters, production/post production
companies, film and motion picture production companies, animation
studios, content providers and developers.
Microimage who ventured into broadcast automation products in 2004
with a comprehensive radio automation solution now has a range of
products in this space. |