Paris adds glamour at Ceylinco Life ‘Family Savari’

Life insurance leader to reward 2,260 people in 2012 with trips to France, China, Singapore and an outing at Leisure World.

Paris, or La Ville-Lumière (The City of Light) as it is fondly referred to by the French, will be an exciting and aspirational new destination to be added to the sixth edition of the Ceylinco Life ‘Family Savari’ programme launched by the life insurance leader last week.

The company has announced it will send five policyholders and their families on an all-expenses-paid holiday to the French capital in 2013, significantly enhancing the value of the grand prize in this annual promotion cum customer loyalty rewards scheme.

Also on offer through Ceylinco Life Family Savari 6 will be a holiday in China for 10 policyholders and their families, a holiday in Singapore for 50 policyholders and their families, and a day’s outing at the Leisure World theme park for 500 policyholders and their families.

In all, 2,260 people representing 565 policyholder families will be winners under this edition of the Family Savari programme, the company said.

“Family Savari is by far the most generous, exciting and engaging promotion in Sri Lanka’s insurance industry,” said R. Renganathan, Ceylinco Life’s Managing Director and CEO.

“We seek new horizons each year, to give our policyholders and their families experiences and memories that will last a lifetime.”

The promotion period for Family Savari 6 runs from August to December 2012, during which all active long term Ceylinco Life policyholders as well as holders of Ceylinco Life Retirement Accounts (CRAs) can earn multiple winning chances up to a maximum of 10, at two draws.

Existing or new policyholders who pay a monthly premium of Rs 15,000 and above, or have a balance of Rs 1.5 million in their CRA with a Life Plan, will be eligible to win a holiday in Paris, the company said. To be eligible to win a holiday to China, a policyholder should have a monthly premium of Rs 7,500 or a CRA and Life Plan balance of Rs 1 million.

Existing policyholders and new policyholders who purchase life insurance between 1st August and 31st December, 2012 with a minimum monthly premium of Rs. 2,500 and CRA accountholders with a minimum balance of Rs 500,000 will have a chance to participate in the Singapore tour, while policyholders who pay a monthly premium of Rs 1000 or CRA account holders with a minimum balance of Rs. 250,000 will be eligible to win visits to Leisure World.

Emphasising the value of loyalty, policyholders will receive one additional winning chance for every year they have been with Ceylinco Life, up to a maximum of 10 winning chances for those who have been active policyholders for a decade or more.

A winning family would include the policyholder, his or her spouse and two children. An unmarried policyholder may nominate his or her parents.

Ceylinco Life will conduct two draws, a mid-campaign draw in October 2012 and a grand draw in January 2013 to select winners. Since 2007, Ceylinco Life has rewarded more than 11,000 policyholders and their loved ones with the Family Savari experience, including luxury ocean cruises and holidays in China and Singapore, helicopter rides, visits to Leisure World and camping adventures.

Ceylinco Life has more than 850,000 lives covered by active policies and has been the market leader in Sri Lanka’s long term insurance sector for the past eight years.

The company is acknowledged as the benchmark for innovation in the local insurance industry for its work in product research and development, customer service and professional development.