Softlogic Capital PLC strategically positioned
Softlogic Capital PLC, the financial services holding company of the
highly diversified Softlogic Group, has successfully completed a string
of impressive acquisitions recently.
As a result, its offering encompasses the entire spectrum of Leasing
and Finance, Insurance and Equity broking. The company now stands
well-poised to reap the benefits of the strong Sri Lankan economy over
the medium term, armed with this impressive portfolio of financial
Softlogic Capital's portfolio of financial services comprises of
Softlogic Finance PLC, a Licensed Finance Company (LFC), licensed by the
Central Bank of Sri Lanka; Asian Alliance Insurance Co PLC, a composite
insurer licensed for both Life and General insurance by the Insurance
Board of Sri Lanka and Arrenga Capital Pvt Ltd, a stock broking company
licensed and operating on the Colombo Stock Exchange.
This comprehensive financial services portfolio has primed the group
for strident growth, leveraging on its fast increasing customer base
mainly through Softlogic Retail with over 120 outlets island wide and
Healthcare - whereby the Asiri Hospitals Group is the market leader in
the industry. Ashok Pathirage, Chairman, Softlogic Group, commented;
"The Softlogic Group has established a bold presence in the financial
services sector by foraying into insurance stock broking and leasing.
We believe that the financial services sector of the country has
immense potential in the months and years ahead and we have supported
this belief by making substantial investments in the sector.
Apart from acknowledging potential in the domestic market, we
perceive opportunities for Sri Lanka to become a regional financial
services hub over time. Personally, I am extremely bullish about
prospects for the financial sector and as a group we will continue
consolidating our foothold in the arena."
Softlogic Finance PLC has witnessed rapid growth over the last year,
with total assets exceeding Rs. 10 billion and customer advances
surpassing Rs. 8 billion, while customer deposits recorded Rs. 4.5
billion. Positioned as a large-sized finance company (as categorized by
the Central Bank of Sri Lanka) and a leading entity in the LFC sector,
Softlogic Finance has extended its geographical reach by way of new
branches and relocation of existing branches.
The company's network of Gold Loan Centres has extended by 25
standalone sites, bringing the count to 34 centres offering Gold Loan
These coupled with the company's presence in expanding Softlogic
Retail Stores make up a network that exceeds 50 locations. Ranked 6th in
Sri Lanka's Total Life Premium market, Asian Alliance Insurance PLC is a
composite insurance solutions provider.
The Asian Alliance Insurance business is forging ahead on a steep
growth curve, backed strongly by a slew of exciting developments and
strategic changes to set the company on an enviable growth trajectory.
It has leveraged on the exciting synergies of group company Asiri
Hospitals to pioneer a unique medical insurance product.
Backed by the Softlogic group, Asian Alliance is poised to lead in
the Medical Insurance arena and make steady strides towards the
forefront of the insurance industry.