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Thursday, 24 May 2012

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Zesta powers Trinity rugby

Trinity College, Kandy, one of the first schools in Sri Lanka to begin playing rugby, commenced this season with firm resolve to win the schools' rugby league as well as to defend the esteemed Bradby Shield. Fueling this determination and providing the players with the necessary funding for training, nutrition, fitness and equipment for the second consecutive year is Zesta, Watawala Marketing Ltd's flagship premium Pure Ceylon Tea brand. While the First Fifteen team will carry the branding and insignia of Zesta, all age-groups at Trinity College benefit from Zesta's sponsorship.

Speaking about the continuation of this partnership with Trinity College rugby,Watawala Marketing Ltd.

Managing Director Vish Govindasamy said, "Today the world has become a very competitive place, and to Win, we need to be thorough professionals. Our Business philosophy embodies this reality. When it comes to Sport, the same holds true. Schools which are organized and professional in their strategy are able to develop sportsmen across all age groups, and therefore are able to sustain a high pedigree of sporting achievements, year on year.

This is what Trinity aims to do, with their rugby development programme. Watawala is a Tea company, and there is a strong and seamless connection between Planters and Trinity.

Therefore, it was only natural that when the school came to us with a 3 year comprehensive development plan for Trinity Rugby, we agreed to partner them through our flagship brand Zesta. Zesta believes in the "relentless pursuit of quality" and we wish Trinity the same with their Rugby Programme and their pursuit of quality."

Stating that Zesta has helped the school with this generous sponsorship, Trinity College Principal Brig. W. G. K. Aryaratne said, "I hope that with this support from Zesta our rugby players will be able to become the league champions. We also hope to produce 10 to 12 school players for national level rugby."

 

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