Digital newspaper for ipad
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Jon Miller (L), Chief Digital Officer of News Corporation and
Jesse Angelo (R), Editor of The Daily, announce the launch of
The Daily, an electronic newspaper designed for the Apple iPad,
February 2, 2011 at the Guggenheim Museum in New York. AFP
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The Daily,” a digital newspaper created for Apple’s iPad, in the
latest move in Murdoch’s drive to get consumers to pay for news online.
“New times demand new journalism,” the 79-year-old News Corp.
Chairman and Chief Executive said as he took the wraps off the hotly
awaited publication at a press event at the Guggenheim Museum in New
York.
Murdoch, an enthusiastic fan of the iPad, said there will be no print
version of The Daily and it will only be available on Apple’s
touchscreen tablet computer for at least this year.
The Daily will be sold through Apple’s App Store and iTunes and cost
99 cents a week or $39.99 a year. News Corp. will get 70 cents from each
weekly subscription with Apple pocketing the rest.
Murdoch, who was joined on stage by Eddy Cue, vice president of
Internet Services at iPad maker Apple, praised the iPad as an
“incredible new platform” and said The Daily would provide a “fresh new
voice.”
The Daily would combine the latest technology with “shoe leather
reporting, good editing and a skeptical eye,” he said.
“The Daily will be the model of how stories are told and consumed in
this digital age.”
AFP
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