EDB set to exploit new markets
Sri Lankan exports have not yet exploited the North American and
Asian market segments. The Export Development Board expects to
concentrate fully on the emerging and ever expanding Asian and
Australian markets where two third of the world’s population resides,
Export Development Board (EDB) Chairman and CEO Janaka Ratnayake told
Daily News Business at the EDB.
Speaking after assuming duties, he said, “The EDB has been extending
immense support to Small and Medium scale exporters to market their
The SME sector will be provided with technical support, information
on new markets and opportunities in the world market,” he said.
He said Sri Lanka is recognized for its traditional products in the
export market. While increasing the traditional products, Sri Lanka
should also look into non-traditional products and services. “The
markets in the world today are changing so fast that Sri Lanka should
cater to them with new products and services,” Ratnayake said.
Sri Lanka is in a different platform today and it has potential for
development. The private sector as well as the public sector is
currently in the process of taking the country towards development.
The support of professionals in the EDB and authorities hope to
increase the country’s exports to US $ 20 billion going in line with
At present country’s exports fluctuate between US $ 7 to 8 billion.
He said the country will make better revenue by focusing on
non-traditional and services sector exports with a different dimension.